Features | Heaven Skincare: The Revolutionary Brand Created by Founder Deborah Mitchell
The Philosophy of Heaven Skincare
Heaven Skincare, also known as the Royal A-List brand, is the creation of beauty innovator Deborah Mitchell, a fully qualified beauty therapist who designs all of her products
🔬 Why Heaven Skincare is Different
Heaven Skincare deliberately distinguishes itself from large, lab-created beauty companies
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Innovation Over Trends: The company focuses on unique, patented ingredients. Deborah's breakthrough Age Defiance Moisturiser contains Dimethylsilanol Hyaluronate, which they use because it is the "best of the bunch" and other companies avoid it, giving her a unique edge.
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Organic & Hand-Made Focus: Their products are created with an organic basis and are not "made in a lab" but were originally formulated and made by Deborah herself. She uses fresh, real ingredients, like spoons full of actual honey in the Bee Venom Mask.
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Results Driven: The founder, Deborah, dislikes products that take months to work. Instead, she prefers instant, quantifiable results, noting that her Age Defiance Moisturiser made her skin look younger and stopped her having acne.
✨ Core Product Breakthroughs
Heaven Skincare’s line includes several major breakthrough products. Their Age Defiance Moisturiser, the favourite product of the founder, contains DSH, an exclusive and expensive form of hyaluronic acid that makes the skin "come out, pop out" and look very young
The world-famous Bee Venom Mask was conceived by Deborah while looking in a palace mirror and realising she wanted a natural alternative to Botox. It contains real honey and bee venom, which tightens the skin and releases collagen and elastin. She patented the ingredient (Abelone) to ensure no allergic reactions occur, making it safe and effective. The media storm around this product, and the ensuing debate over whether the bees were harmed (they are not, they are "milked"), made her a "multimillionaire overnight".
Currently the business's best-selling product, the Collagen Drops were developed after observing people were tired at exhibitions
The Royal and Celebrity Seal of Approval
Heaven Skincare has earned an incredible reputation, including the right to use the royal crest
1. The Queen Camilla Connection: Debra received a phone call from the palace, asking her to do a treatment on then-Camilla Parker Bowles. This intimate relationship required high skill and professionalism. Years later, while performing a treatment, a glance in a palace mirror inspired the creation of the Bee Venom Mask.
2. A-List Testimonials: Victoria Beckham personally called Debra to thank her for the Age Defiance Moisturiser. This media coverage helped build the brand's profile alongside other A-list names like Gwyneth Paltrow.
Heaven Skincare is a remarkable business and an example of how a simple premise with real and well designed products and the unwavering passion of an entrepreneur can sore to great heights. Read more about Deborah's origins in business and how placing power in manifestation helped her to rise or discover so many other amazing stories of entrepreneurial success on the Aleksandra King Youtube Channel.