Nov. 7, 2025

Gavin Stone: Spy Secrets of Human Behaviour — Reading People, Power & the Animal Instincts of Influence

Gavin Stone: Spy Secrets of Human Behaviour — Reading People, Power & the Animal Instincts of Influence

A high-signal masterclass in human behaviour with Gavin Stone — ex-intelligence officer, body-language & behaviour expert, and real-world spy strategist.

Alongside Aleksandra, he decodes the animal instincts behind influence — lioness energy, cheetah calm, chameleon personas, and the wolf that won’t be trained. Expect practical tools for negotiations, leadership, sales — and a few secret-agent-level techniques for reading people fast.

💥 In This Episode You’ll Learn:
👀 The “compressed lips” tell — agreement while holding something back
⚡ Why 3+ cluster cues beat pop-psych myths every time
🧠 How to baseline before judging — home vs. work vs. court
💨 Blink rate & breathing shifts — the fastest stress signals
🗣️ Statement Analysis 101 — how real denial sounds vs. pacifying talk
🧩 Identity-based persuasion — why people buy who they are, not what they need
🐺 Animal archetypes — territory, dominance, pack dynamics, and calm under pressure

🔍 About Gavin Stone:
Former intelligence professional turned behavioural specialist, Gavin advises governments and boardrooms on deception detection, strategic thinking, and spy-grade human performance.

🎯 Upcoming Course:
SpyQ Intelligence Officer Training (UK) — 2 days of mental resilience, strategic thinking, and human decoding, hosted at a DSET army-barracks with elite guest speakers.
📅 Dates: 27–28 October
🎟️ Details & tickets → https://spyq.co.uk

💬 Join In:
Which archetype fits you under pressure — lioness, wolf, cheetah, or chameleon?
Share your insight below — your answer might reveal more than you think.

📲 Follow Aleksandra:
Instagram → https://instagram.com/king.aleksandra
TikTok → https://tiktok.com/@aleksandraking
X → https://x.com/aleksandrabking
LinkedIn → https://www.linkedin.com/in/aleksandraking
YouTube → https://www.youtube.com/@AleksandraKing

📩 Business & Collaborations:
https://aleksandraking.com | aleksandra@aleksandraking.com

📢 The views expressed by guests are their own and do not reflect those of Aleksandra, the podcast, or its producers. This podcast is for entertainment only.

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Mr. Gavin Stones, you are a
total communications mind

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reader.
I could tell you something that

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you were holding back then from
when I said that I'm not going

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to.
I'm not.

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No, you've written a lot of
books.

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Your career.
You went from intelligence work

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to CEO.
In the intelligence world, I

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mean, some of my assignments,
one of my very, very first

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assignments, I was sat down and
they said to me, find out how

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the Russians are getting rail
and information out of Korea,

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speak to somebody, find
somebody, target them

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deliberately.
And then we have to talk them

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into doing something that's not
in their best interest, could

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get them killed or in prison for
life, or even their family

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killed or imprisoned, Ask them
to betray their country, commit

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treason and steal secret
information.

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There's two most important
things.

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And this is where the big
difference is between getting to

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know people, not just who they
are and their personality type,

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but how they want to be
perceived.

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Mr. Gavin Stone, you are a total
communications mind reader, body

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language expert.
Is is that like a good summary?

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Well, yeah, so it's it's one of
those things where people say to

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me also, you're a body language
expert and say, yeah, and they

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follow their arms.
So what am I thinking?

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Yeah, I'm trying not to do
anything.

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You see, I'm just.
People do that.

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There's.
No, no, no.

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I'm actually happy for you to to
read my body language as well,

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because I also want to improve
as a podcaster.

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We all want to improve.
And if there's something that

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I'm doing that you feel I could
improve, please tell me.

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No, I'm scared, I'm scared, I'm
scared.

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But yes, you bring your skills
to governments, to boardrooms,

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to negotiations.
You train people, you've written

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a lot of books and yeah, you've
got knowledge that people can

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definitely benefit from because
we aren't as self aware as we'd

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like to think we are.
And it's only when you see

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yourself on camera, like as a
third parties of looking, and

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then you realize, do I really
behave like that?

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Am I really speaking like that?
And because you might think

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something in your mind, you
might think or maybe the

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conversation is going flat or
something like that.

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But then, that's not always what
you think in your mind is not

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always what translates to how
the world observes you.

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Funnily enough, part of our
training when we, when we did

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the, the bit on deception
detection, not only do we have

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to learn to read other people
and we're learning all about

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going to their tells when we go
through it's, I suppose it's

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kind of like an interview very
much like this where you set up

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with someone, all the cameras
are on you and afterwards they

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give you the recording and they
say, right, watch it back

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because you're the only one who
knows when you're lying.

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So therefore you need to learn
your own tells.

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And when you learn your own
tells, you can not only suppress

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them a little when you're when
you know you're being deceitful,

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but at the same time you can
also pepper them in another part

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when you're being truthful.
OK, 'cause I was gonna say, why

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are you training yourself to be
more deceitful then?

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So if if you imagine working in
the world of intelligence,

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sometimes you have to work.
Oh, you have to, but for the

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greater.
Good.

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Yeah.
So there's loads and loads of

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reasons that you might be
playing a role, for example, and

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the Ministry of Defence and the
intelligence agencies all around

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that, they love role play.
And you, you know, you cannot

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break cover, but you know, at
any expense you must be able to,

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to kind of continue down that
path.

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And and therefore it's important
that you learn what your tells

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are so as that you don't mess up
in the middle of something and

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and it has been done many times.
Oh wow, I didn't.

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I literally never thought about
it from this angle.

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I, I don't consider myself a
very good liar, so I just, if

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there's something I don't want
to say, I just, I know that if I

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lie about it, it's going to be
terrible, so I'd avoid saying

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it.
That's how I I'm aware enough to

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know that, so I think don't even
go there.

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The problem is if someone asks
me directly.

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Yep, a lot of people tend to do
that.

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That kind of silent breakaway
from.

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Every breakaway but.
That can be in itself can be a

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tell, you know, and I've seen
it, you know, if you can't have

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imagine maybe it's a house share
and you've got four or five

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people living in the house and
somebody comes running

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downstairs from the bathroom and
they go who used all my shampoo?

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And three of the four people in
the room say it wasn't me, it

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wasn't me, it wasn't me.
But one of them say like that.

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Yeah, yeah, yeah.
That then, you know, you know,

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it's them.
And it sounds obvious when it's

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put in a scenario like that.
But that that comes from the the

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the fight freeze or flight
response that so many people

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have.
And of course, you know, the

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natural instinct is to kind of
freeze, you know, saying

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nothing, keep still, don't look,
don't make eye contact.

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And hopefully the threat goes
away.

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Well, you think these things, so
we're going to let's let's just

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bust some of these.
So what is the biggest body

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language myth out there?
That one thing equals one

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thought.
So for example, people turn

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around and say, I could tell you
a line because you had your arm

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solved it.
Well, that's complete.

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Not a real issue.
Yeah, there's there's no one

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thing that gives away a thought
or an action or or anything

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else.
It's what you're looking for is

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clusters.
So if you're looking for

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somebody who you, you're not
sure if they're being deceitful

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and they give you 3 or more
clusters of, of body language

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tells.
So if they pull their feet in

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while they fold their arms while
they look down, their blink rate

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goes up.
You know, their, their voice

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tone changes, you get clunky
speech.

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There's so many different flags
you can look for.

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And I generally say you know,
any less than 3, then discount

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it entirely 3 or more.
That's when you need to start

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asking.
Questions.

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But if you don't know someone,
you don't know what their

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emotional base is, so it's very
hard to read.

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I suppose you're getting to know
them, yes.

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Yeah, you have to baseline each
and every person 1st.

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And that, that's the part that's
the the bit that's misunderstood

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more than anything.
Because even though body

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language in itself is a
language, it's also something

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that you have to learn it each
and every time with each person.

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And establishing a baseline is
all well and good, but you have

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to also understand that that
baseline can also deviate too.

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Somebody's normal behavior when
you baseline them in their home

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is going to be different to that
in the course of law.

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It's going to be different to
when they're drinking with their

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friends.
It's going to be different at

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work.
It's going to be different their

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parents and they'll have
different baselines for all

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these different scenarios and
situations.

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So you have to, you know,
baseline them according to the

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environment and the situation,
and then wow.

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So to be a really good body
language expert, you've got to

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be highly analytical.
Yeah.

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And it's exhausting as well.
So it's something that, you

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know, you can kind of learn to
be more, you know, kind of aware

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of it, but at the same time,
sometimes you just want to

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switch it off and just say
that's it.

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I just want to walk around with
the blinkers on at the moment

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and take no notice.
OK, yeah, because because you

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know, to pick these things up,
you're trying not to pick them

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up.
OK, so if you only had 60

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seconds to teach someone 1 trick
to read people better, what

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would that be?
For reading people better, I'd

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probably say blink right?
This is one that really goes

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underrated.
I know your eyes never.

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So what it does, people's
people's blink rate changes

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dependent upon stress, and
that's the amount of blinks per

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minute.
So if you can imagine somebody

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who's watching the film or
reading a book or concentrating

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or listening intently, their
blink rate is very, very low.

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Maybe one, maybe even 2A minute.
If somebody is in a high stress

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situation, their blink rate is
going to be a lot more.

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And that can be, you know, kind
of even up to 90 blinks per

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minute.
So what you do, just count it

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over 6 seconds, multiply it by
10.

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You're not counting the blinker
arena.

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Yeah, that's why I think you
feel overwhelmed.

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But yeah, blinkerate would be a
good one.

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There's a lot in the eyes, yeah.
And breath location as well, you

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know, just whether somebody's
chest breathing or belly

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breathing tells you a lot.
So yeah.

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That chest breathing or belly?
So chest breathing is nerves.

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More people are kind of, and it
doesn't necessarily mean nerves.

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It could be excitement, it could
be a number of things, but

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generally people are more
relaxed when they're belly

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breathing in in comparison to
when they're chest breathing.

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OK, OK.
So in terms of your your career,

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you went from intelligence work
to CEOs and the interest is

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what's the difference from spies
to to bored dreams?

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Like how?
How was that?

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Well, they like anybody in
charge of anything.

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They want answers, you know, so
it's something like when I did

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my work, it was very simply a
case of this is what we want to

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find out, go and do it.
And then you get to CEOs and

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they want answers of why isn't
my company working?

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Why should, why am I not making
more?

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Why is my competitor doing
things or quicker market than

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me, whatever the questions may
be.

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And what I'll do is I'll go in
and I'll look at the overall

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situation.
I'll be able to kind of say, all

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right, this is how we can amend
this or this is a way we can.

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Find overall sorry situation.
Do you mean with them or how

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they are in there?
How they interact with people

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it.
Could be any number of things,

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so it would all depend entirely
on what the questions are the

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CEO wants the answer to to
start.

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OK, so it might be why is my
team not engaging with me?

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Or why?
Why am I asking for one thing

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and getting another?
On the other hand, it might be

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why do my competitors come out
with a the same product as me

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six months before I do?
And so, you know, entirely

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dependent upon what they want is
wearable, then go in and kind of

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get the answers for them.
Gosh, so you go into these

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companies and in a very
intelligence full on way, you

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00:09:45,480 --> 00:09:48,440
analyze that in great detail and
you'll take different people

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00:09:48,440 --> 00:09:50,360
into the room and you'll ask
them questions.

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And I mean, is it like a proper
interrogation?

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00:09:54,080 --> 00:09:55,120
I don't know like.
How so?

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00:09:55,240 --> 00:09:57,520
Interrogation.
Interrogation.

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A lot of people see that as like
kind of waterboarding.

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People are not going to.
It's not anything.

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00:10:01,240 --> 00:10:03,800
Like that, you know it's.
That most of the time it's just

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a conversation and I can
generally spend within 2030

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minutes of somebody being able
to tell enough about them to to

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know more about who they are and
how they want to be perceived.

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God, I'm scared.
I'm scared.

210
00:10:21,280 --> 00:10:23,240
I'm scared and excited at the
same time.

211
00:10:23,880 --> 00:10:25,720
No, but that's fascinating.
I would love to.

212
00:10:25,800 --> 00:10:30,360
It's, it's really a cool thing.
I think it's a scary thing, but

213
00:10:30,360 --> 00:10:34,360
it's a thrilling thing, I think,
to find out how people see you.

214
00:10:34,680 --> 00:10:39,240
And even if there's negative
things, it's cool to know them

215
00:10:39,240 --> 00:10:41,320
because you can you can work on
them.

216
00:10:41,560 --> 00:10:45,040
And then it's also cool to know
the positive things, which might

217
00:10:45,040 --> 00:10:47,480
help you build your confidence.
So either way, you win.

218
00:10:47,720 --> 00:10:49,360
Oh yeah, I think.
So and the the more you get to

219
00:10:49,360 --> 00:10:51,120
know people, the better it is
all around.

220
00:10:51,120 --> 00:10:53,640
Even with these companies, when
I explain to them when it comes

221
00:10:53,640 --> 00:10:56,880
to even things like marketing,
for example, yes, and and

222
00:10:56,880 --> 00:10:58,840
they'll say, oh, we know our
customer and I'll say, no, you

223
00:10:58,840 --> 00:11:00,160
don't.
You know what worked in your

224
00:11:00,160 --> 00:11:03,240
last marketing campaign, But
just because you know what works

225
00:11:03,240 --> 00:11:05,560
doesn't mean to say you know how
or why it worked.

226
00:11:05,560 --> 00:11:08,360
Could you repeat that with a
completely different product or

227
00:11:08,360 --> 00:11:11,400
a completely different company
and have the same results and

228
00:11:11,400 --> 00:11:13,760
they go, well, I, I don't know
and say, well, in that case, you

229
00:11:13,760 --> 00:11:16,840
don't know your customer, you
don't know why it worked.

230
00:11:16,840 --> 00:11:18,640
All you know is that something
worked.

231
00:11:18,760 --> 00:11:21,440
And was it just a case of split
testing so many things until

232
00:11:21,440 --> 00:11:24,680
eventually you, you hit the
jackpot, You know, so getting to

233
00:11:24,680 --> 00:11:26,760
know people is the most
important thing.

234
00:11:26,760 --> 00:11:30,880
And, and once you strip back all
the fluff that's out there and

235
00:11:30,880 --> 00:11:33,760
get to know there's two most
important things.

236
00:11:33,840 --> 00:11:36,240
And this is where the big
difference is between getting to

237
00:11:36,240 --> 00:11:39,600
know people, not just who they
are and their personality type,

238
00:11:39,960 --> 00:11:42,080
but how they want to be
perceived.

239
00:11:42,080 --> 00:11:43,080
Oh.
Stop it.

240
00:11:43,120 --> 00:11:45,600
That's profound.
It really is something that's

241
00:11:45,640 --> 00:11:46,960
profound.
That.

242
00:11:47,400 --> 00:11:49,840
They're they're what they're
projecting and who they really

243
00:11:49,840 --> 00:11:52,160
are are generally millions of
miles away from each other.

244
00:11:56,520 --> 00:11:58,760
Now we we this is.
This is so cool.

245
00:11:59,680 --> 00:12:04,680
OK, so when you're negotiating,
what non verbal cues give away

246
00:12:04,680 --> 00:12:09,080
something that someone's
overselling like they're trying

247
00:12:09,080 --> 00:12:10,680
to try hard?
So I don't know.

248
00:12:10,880 --> 00:12:13,240
I've changed my mind about three
times with this one.

249
00:12:13,400 --> 00:12:16,160
OK, it'll all depend on the
stakes, I suppose.

250
00:12:16,920 --> 00:12:20,440
And I, I kind of went down the
road of the typical cheesy

251
00:12:20,440 --> 00:12:23,560
grinning car salesman who's very
kind of touching and tapping you

252
00:12:23,560 --> 00:12:24,920
on the shoulders and that kind
of thing.

253
00:12:24,920 --> 00:12:28,640
And yeah, and that's, that's the
that's the one that for me.

254
00:12:28,920 --> 00:12:30,200
Trying too hard?
Sort of.

255
00:12:30,720 --> 00:12:33,680
Yeah, they don't need to be
verbally pushy, but they just

256
00:12:33,680 --> 00:12:37,200
you, you know that 10 minutes
after you've left the room,

257
00:12:37,280 --> 00:12:39,120
they've forgotten your name
because they're now doing

258
00:12:39,120 --> 00:12:40,840
exactly the same thing with the
next customer.

259
00:12:41,160 --> 00:12:45,080
And that's where if you actually
get to know your customer

260
00:12:45,080 --> 00:12:49,080
properly on a completely
different level, you will lose

261
00:12:49,080 --> 00:12:52,400
that naturally and and kind of
have a completely different

262
00:12:52,480 --> 00:12:54,080
result.
Yeah.

263
00:12:54,080 --> 00:12:58,160
But all they in the car sales
room trying to get there, get to

264
00:12:58,160 --> 00:13:01,240
know, Yeah, it's a it's a tricky
1, isn't it?

265
00:13:01,440 --> 00:13:03,040
Yeah.
And of course, car salesman,

266
00:13:03,040 --> 00:13:06,040
again, it it is a numbers game
where they've been doing it for

267
00:13:06,040 --> 00:13:09,560
so many years and that they're
doing they're doing what they've

268
00:13:09,560 --> 00:13:12,240
always known because they've
been taught and told by other

269
00:13:12,240 --> 00:13:14,760
people that worked or this is
how you sell something.

270
00:13:14,800 --> 00:13:16,600
Yeah, a lot of the time it's not
the case.

271
00:13:16,680 --> 00:13:18,400
You know, again, you're getting
to know people.

272
00:13:18,400 --> 00:13:22,320
And if you've got somebody, for
example, who projects themselves

273
00:13:22,520 --> 00:13:27,720
as a strength and power type
personality and you're trying to

274
00:13:27,720 --> 00:13:31,400
sell to them using empathy,
you're not going to sell.

275
00:13:31,400 --> 00:13:33,760
You know, you need to say, look,
this, this, this 4x4, you're

276
00:13:33,760 --> 00:13:36,680
going to make you seen as being
strong and powerful.

277
00:13:36,680 --> 00:13:39,960
And, and, you know, the, the,
the big man on, on the road and

278
00:13:39,960 --> 00:13:43,360
then you're going to, you know,
kind of give him what he needs,

279
00:13:43,360 --> 00:13:46,200
the dopamine rush he needs to,
to, to go towards the decision

280
00:13:46,200 --> 00:13:48,640
you want him to make.
At the same time, if you've got

281
00:13:48,640 --> 00:13:52,640
somebody who is an acceptance
person and they want to be

282
00:13:52,640 --> 00:13:57,520
accepted into, you know, society
more than you need to go down

283
00:13:57,520 --> 00:13:59,480
the road and say, look, you
know, once you buy this car,

284
00:13:59,480 --> 00:14:02,160
you're going to be in the owners
club and you're going to be

285
00:14:02,320 --> 00:14:05,480
you're one of the family of
these car kind of people that

286
00:14:05,920 --> 00:14:09,080
and you so you're selling them
the dream, but you're selling to

287
00:14:09,080 --> 00:14:11,840
their identity, and that's where
it all changes.

288
00:14:13,280 --> 00:14:17,800
You know, my first job that I
ever did was actually as a

289
00:14:17,800 --> 00:14:24,760
student and I had to sell
alcohol in an alcohol store and

290
00:14:24,760 --> 00:14:28,040
a liquor store, and I had to
sell Southern Comfort.

291
00:14:28,360 --> 00:14:30,880
And it was, I don't know if you
know Southern Comfort.

292
00:14:30,880 --> 00:14:31,520
I do.
You do.

293
00:14:31,680 --> 00:14:33,200
I've had plenty of it do.
You like it?

294
00:14:33,400 --> 00:14:34,280
I do, yeah.
Yeah.

295
00:14:34,560 --> 00:14:36,800
I don't.
I really don't like it, although

296
00:14:36,840 --> 00:14:40,520
it just sort of tastes terrible
and I'm a terrible liar.

297
00:14:40,520 --> 00:14:42,200
So I thought, what am I going to
do now?

298
00:14:42,800 --> 00:14:47,200
But yeah, you kind of, you see
the people and then you you sort

299
00:14:47,200 --> 00:14:49,760
of think, well, how can I break?
First of all, I've got a problem

300
00:14:49,760 --> 00:14:51,280
with myself now because I'm a
terrible.

301
00:14:51,280 --> 00:14:53,440
I can't tell you.
It's delicious when it's not.

302
00:14:54,720 --> 00:14:57,120
And then so you have to work
through that.

303
00:14:57,120 --> 00:14:59,360
And then also you've got it with
sales.

304
00:14:59,360 --> 00:15:01,480
And that's when I thought, I
actually like the challenge of

305
00:15:01,760 --> 00:15:06,480
trying to find out about this
person and, and, and maybe step

306
00:15:06,480 --> 00:15:09,280
into their life and offer them
something.

307
00:15:09,280 --> 00:15:11,520
So if they're like, you know,
inside like a braise, you know,

308
00:15:11,520 --> 00:15:15,920
having a bra, it's a barbecue.
And they say, OK, well, you can.

309
00:15:15,920 --> 00:15:18,520
And then I also said to the to
the guy that likes a piece, help

310
00:15:18,520 --> 00:15:20,240
me, give me something to make
this thing.

311
00:15:20,240 --> 00:15:23,560
Can we not put an umbrella, put
some juice and crushed ice?

312
00:15:23,560 --> 00:15:25,400
Help me, help me.
And then, you know, you make

313
00:15:25,400 --> 00:15:27,800
this little thing, you make a
product out of it that that

314
00:15:27,800 --> 00:15:29,000
actually now it tastes all
right.

315
00:15:29,000 --> 00:15:30,800
It's actually quite nice.
And you can have this at the

316
00:15:30,800 --> 00:15:32,480
barbecue and you sell them the
vision.

317
00:15:33,000 --> 00:15:36,920
And there is this thing if you
have, if you're able to go into

318
00:15:36,920 --> 00:15:41,520
someone's mind and then show
them, you know, go in there and

319
00:15:41,520 --> 00:15:44,680
almost like have that experience
with them of sharing this drink

320
00:15:44,680 --> 00:15:46,920
and you're having it together
and then that translates to a

321
00:15:46,920 --> 00:15:49,560
sale.
That's an incredible experience

322
00:15:50,320 --> 00:15:51,720
all round, I think.
Yeah.

323
00:15:51,720 --> 00:15:54,240
And it works well with because
the majority of people are

324
00:15:54,240 --> 00:15:56,880
visual people.
So if you can get them to kind

325
00:15:56,880 --> 00:16:00,200
of see what you want them to see
and and in their mind, they will

326
00:16:00,200 --> 00:16:01,800
create it how they want it to
be.

327
00:16:01,800 --> 00:16:03,400
Yeah.
So whether it's a fire pit or a

328
00:16:03,400 --> 00:16:05,880
bar, because the details are
irrelevant, they will edit it in

329
00:16:05,880 --> 00:16:07,400
their mind.
And when once you've got them

330
00:16:07,400 --> 00:16:11,280
down that that route, as it
were, the rest is just about

331
00:16:11,280 --> 00:16:14,720
kind of, you know, the, the
final push of how many bottles

332
00:16:14,720 --> 00:16:18,000
do you want?
But there's a way you could take

333
00:16:18,000 --> 00:16:22,480
that even further.
And this is where if you look at

334
00:16:22,800 --> 00:16:28,680
certain products in comparison
to others, some products sell a

335
00:16:29,000 --> 00:16:32,840
label and other products sell an
identity.

336
00:16:33,520 --> 00:16:36,920
So, for example, if you're
buying a Harley-Davidson, you

337
00:16:36,920 --> 00:16:40,280
then identify yourself as a
Harley-Davidson rider.

338
00:16:40,800 --> 00:16:42,520
You know, people have
Harley-Davidson patches and

339
00:16:42,520 --> 00:16:45,240
tattoos and all sorts of things.
They're by the posters and the

340
00:16:45,240 --> 00:16:47,640
merchandise.
But you don't see very many

341
00:16:47,640 --> 00:16:50,360
people having a Peugeot moped
tattoo because you.

342
00:16:50,880 --> 00:16:53,160
Know it's a product.
Yeah, you know, you get, you get

343
00:16:53,160 --> 00:16:54,800
exactly the same thing with so
many things.

344
00:16:54,800 --> 00:16:57,920
You, especially with things like
phones, you know, this is, I'm

345
00:16:57,920 --> 00:17:01,840
an Android user or I'm an Apple
user because they're that that's

346
00:17:01,840 --> 00:17:03,640
who they are.
That's who they see themselves

347
00:17:03,640 --> 00:17:05,359
as.
It's part of their identity.

348
00:17:05,359 --> 00:17:07,440
Now, not just a product,
everything else in the world is

349
00:17:07,440 --> 00:17:11,599
a product, but certain very
clever companies are selling the

350
00:17:11,720 --> 00:17:13,680
identity.
And of course, if you've got

351
00:17:13,680 --> 00:17:16,520
your bourbon drinker and you're
trying to sell them Southern

352
00:17:16,520 --> 00:17:19,680
Comfort, you don't have to lie.
You can just turn around and say

353
00:17:19,680 --> 00:17:22,079
something along the lines of,
look, I'm not a bourbon expert,

354
00:17:22,079 --> 00:17:25,040
but I can clearly tell you or
somebody who knows quality when

355
00:17:25,040 --> 00:17:27,680
you see it.
Why won't you, you know, would

356
00:17:27,680 --> 00:17:30,760
you, would you take a sample of
this and you should be able to

357
00:17:30,760 --> 00:17:34,080
know instantly that this is a
next level quality bourbon and

358
00:17:34,080 --> 00:17:36,600
give them a sample.
And of course, you know, you,

359
00:17:36,600 --> 00:17:39,520
you, you play on their identity
and say, if you're the expert, I

360
00:17:39,520 --> 00:17:42,640
perceive you as being, then
obviously you'll know this is

361
00:17:42,920 --> 00:17:45,040
that's yeah.
And and you've built the story.

362
00:17:45,160 --> 00:17:48,360
Then I'm going to back out to
them and say I'm not an expert

363
00:17:48,360 --> 00:17:51,640
or on, especially when you've
kind of LED them down the path

364
00:17:51,720 --> 00:17:54,640
of of building up their ego.
You must know that they're the

365
00:17:54,640 --> 00:17:56,200
expert.
Then you better have that right

366
00:17:56,720 --> 00:17:59,120
if they're in.
A liquor store looking for

367
00:17:59,120 --> 00:18:01,800
whiskeys, then you know, you
kind of you half the battles

368
00:18:01,800 --> 00:18:04,360
done for you.
So, you know, it's, it's just

369
00:18:04,360 --> 00:18:08,040
about, you know, giving them
that final nudge towards the

370
00:18:08,040 --> 00:18:12,560
product you want them to have.
I was going to say how can a

371
00:18:12,560 --> 00:18:15,200
leader learn to quickly read a
room?

372
00:18:15,200 --> 00:18:17,240
But I'm not going to say leader.
I'm just going to say, how can a

373
00:18:17,240 --> 00:18:20,680
person learn to read a room
quickly?

374
00:18:21,040 --> 00:18:24,600
Anyone can do it in a boardroom
scenario or any other scenario

375
00:18:24,600 --> 00:18:28,200
like that.
Ask a very difficult question on

376
00:18:28,200 --> 00:18:31,280
watch where everyone's eyes go.
It's as simple as that.

377
00:18:31,640 --> 00:18:34,080
So if you've got a, you know,
you're all sitting around a, you

378
00:18:34,080 --> 00:18:37,280
know, a bold meeting table and
you ask the most awkward

379
00:18:37,280 --> 00:18:40,880
question you can, the people
will look in the room for the

380
00:18:40,880 --> 00:18:43,480
person they want comfort from.
Oh yeah, the one who?

381
00:18:43,480 --> 00:18:46,880
They look in charge, you know,
and, and the person in charge is

382
00:18:46,880 --> 00:18:49,760
not necessarily the person who
is highest in rank or the CEO,

383
00:18:49,760 --> 00:18:52,520
but that's the person that they
will go to to say what's the

384
00:18:52,520 --> 00:18:54,760
answer to this?
Or people do exactly the same

385
00:18:54,760 --> 00:18:59,520
things with jokes and humor.
If if ever you want to know if

386
00:18:59,520 --> 00:19:02,320
somebody is interested in you,
you need to tell a funny joke.

387
00:19:02,320 --> 00:19:05,680
And people, when they laugh,
they always look at the person

388
00:19:05,680 --> 00:19:08,640
they like the most before they
actually start laughing.

389
00:19:08,640 --> 00:19:11,000
So or or while they're laughing.
Oh my gosh, I'm gonna be

390
00:19:11,000 --> 00:19:13,960
analyzing now.
So they do that because it's

391
00:19:13,960 --> 00:19:17,640
kind of it's almost like a
social consent to say how how

392
00:19:17,640 --> 00:19:19,360
much do we laugh at this do?
You find this.

393
00:19:19,360 --> 00:19:21,120
Funny because if you don't, I'm
gonna stop laughing.

394
00:19:21,160 --> 00:19:25,040
But if you do, I can laugh more.
And, and it's, it's kind of a if

395
00:19:25,040 --> 00:19:27,560
the person you like is laughing
quite hard, it's a social

396
00:19:27,560 --> 00:19:29,880
license thing to say, Oh, I can
laugh really hard at this as

397
00:19:29,880 --> 00:19:31,320
well.
And it looks like something, a

398
00:19:31,320 --> 00:19:34,000
bonding moment where we're both
kind of laughing together.

399
00:19:34,000 --> 00:19:39,000
So when I say like this doesn't
necessarily need to be sexual

400
00:19:39,000 --> 00:19:40,960
attraction.
It can be, you know, just just,

401
00:19:41,280 --> 00:19:43,640
you know, blokes in a room just
looking at each other and

402
00:19:43,640 --> 00:19:44,840
they'll, they'll look at the one
that.

403
00:19:46,120 --> 00:19:48,840
Yeah, yeah, yeah.
Kind of have that have that

404
00:19:49,200 --> 00:19:51,200
shared moment I.
Think in general, if you like

405
00:19:51,200 --> 00:19:53,360
someone, you look at them and
you avoid eye contact if you

406
00:19:53,360 --> 00:19:56,320
don't right it.
Depends on the situation.

407
00:19:56,320 --> 00:20:00,560
So again, I don't, I don't want
to go down the route too much of

408
00:20:00,560 --> 00:20:05,600
sexual attraction, but that can
vary so much, especially if it's

409
00:20:05,600 --> 00:20:09,120
somebody, and this is by no
means sexist, but if you've got

410
00:20:09,120 --> 00:20:12,280
a female, it's just for an
example who's having a bad hair

411
00:20:12,280 --> 00:20:15,760
day and you know, their makeup's
not quite how they wanted to be.

412
00:20:15,760 --> 00:20:18,600
And maybe they've got a spot,
whatever, and the person that

413
00:20:18,600 --> 00:20:20,400
they really like.
Like walks into the room.

414
00:20:20,800 --> 00:20:22,440
It's very much the ostrich
effective.

415
00:20:22,440 --> 00:20:23,920
If I can't see him, he can't see
me.

416
00:20:23,920 --> 00:20:26,000
So they might avoid contact and
carry on working.

417
00:20:26,000 --> 00:20:28,600
So, yeah, yeah.
Just out of self consciousness

418
00:20:28,760 --> 00:20:33,080
yeah again, you know OK, there
are so many variations of

419
00:20:33,280 --> 00:20:37,520
situations that I don't like to
put you know, A1 size fits all

420
00:20:37,520 --> 00:20:39,360
when it comes to body language
It's because I.

421
00:20:39,360 --> 00:20:42,160
Have always thought, but I mean
not not relationship stuff

422
00:20:42,360 --> 00:20:46,120
really like in a sexual sense,
not that, but like in general

423
00:20:46,120 --> 00:20:49,720
people, you know, just two
people when they work together.

424
00:20:50,520 --> 00:20:52,560
I think if there is more eye
contact, they're more.

425
00:20:53,200 --> 00:20:56,000
They like each other more just
as as people and if they're

426
00:20:56,520 --> 00:20:57,840
less.
Yeah, especially if it's

427
00:20:57,840 --> 00:20:59,040
prolonged.
On that's what I found.

428
00:20:59,080 --> 00:21:01,520
Yeah, if, if, If it's prolonged,
then even more so.

429
00:21:02,840 --> 00:21:08,600
OK, OK, so what's 1 body
language mistake that instantly

430
00:21:08,600 --> 00:21:12,120
weakens your credibility, your
authority?

431
00:21:12,920 --> 00:21:18,320
Quick movement so if you if you
think of the animal world and if

432
00:21:18,320 --> 00:21:22,600
you look at the predators like a
big tiger that kind of paces

433
00:21:22,760 --> 00:21:25,760
through the jungle very kind of,
you know, steady controlled

434
00:21:25,760 --> 00:21:30,640
movements and you know and if
you then compare that to that of

435
00:21:30,760 --> 00:21:32,480
prey instead of the predator
and.

436
00:21:32,920 --> 00:21:34,760
They're.
Very looking around and.

437
00:21:34,800 --> 00:21:37,840
Very erotic.
Yeah, so, so of course they're

438
00:21:37,840 --> 00:21:40,160
the other headlines are all I
was darting around and that

439
00:21:40,160 --> 00:21:41,520
kind.
Of they're actually true.

440
00:21:41,800 --> 00:21:45,880
So if you want to to come across
as somebody who's kind of weak,

441
00:21:45,880 --> 00:21:48,880
then that was very quick, rapid,
quick fire, sharp, snappy

442
00:21:48,880 --> 00:21:50,640
movement, OK.
What happens if you're a

443
00:21:50,640 --> 00:21:53,240
cheater?
If you're a cheater then you sit

444
00:21:53,240 --> 00:21:55,680
there with your paws crossed and
you say I already know I'm the

445
00:21:55,680 --> 00:21:57,080
fastest, I don't need to.
Run, yeah.

446
00:21:57,080 --> 00:21:59,280
But when you do run, when you do
run, you run.

447
00:21:59,360 --> 00:22:00,920
Then you give it.
Yeah.

448
00:22:01,280 --> 00:22:04,000
I love looking into the animal
Kingdom for cues on behavior.

449
00:22:04,000 --> 00:22:07,360
And I kind of see, I sometimes
see us, you know, we are

450
00:22:07,360 --> 00:22:08,920
animals.
But I really do see it.

451
00:22:08,920 --> 00:22:10,400
It's almost like I've grown up
South Africa.

452
00:22:10,400 --> 00:22:13,400
So I think of the jungle a lot,
you know, and people having the

453
00:22:13,400 --> 00:22:16,200
territories like a lion and then
you've got the lionesses and

454
00:22:16,200 --> 00:22:19,760
they're guarding.
And if another lion dares go in

455
00:22:19,760 --> 00:22:22,440
and take those resources.
And there's the big argument,

456
00:22:22,440 --> 00:22:25,400
you know, and then there's rank
and all that.

457
00:22:25,560 --> 00:22:28,640
It's it's just everyone
protective of their little slice

458
00:22:28,640 --> 00:22:31,040
of whatever it is they've got.
And like I see a corporate work

459
00:22:31,040 --> 00:22:32,080
environment is that.
It's.

460
00:22:32,760 --> 00:22:35,840
Totally the same, isn't it?
If you want to know, if you want

461
00:22:35,880 --> 00:22:38,680
to get really, really good at
body language and the two things

462
00:22:38,680 --> 00:22:43,640
you should watch are animals and
children, because animals are

463
00:22:43,640 --> 00:22:47,640
great because they, you know
you, you can see when an animal

464
00:22:47,640 --> 00:22:51,000
is relaxed or not purely by how
they hold themselves.

465
00:22:51,200 --> 00:22:53,720
We've got this great big
vulnerable area.

466
00:22:54,200 --> 00:22:57,720
And when we are feeling
vulnerable, we'll cover it up.

467
00:22:57,720 --> 00:23:00,600
We'll fold our arms, we'll pull
a pushing in, or we'll.

468
00:23:00,640 --> 00:23:02,960
Yeah, we'll go small.
In the way, yeah, we'll shrink

469
00:23:02,960 --> 00:23:05,640
down, we'll do our.
I saw you sitting like this, so

470
00:23:05,680 --> 00:23:08,040
you must be very.
Comfortable are you usually a

471
00:23:08,200 --> 00:23:09,960
bigger, bigger giveaway is
actually the feet.

472
00:23:09,960 --> 00:23:12,520
So if your feet are like kind of
right out there, then you're

473
00:23:12,520 --> 00:23:13,440
really relaxed.
You're.

474
00:23:13,640 --> 00:23:15,360
Tucked.
Right under the chair then.

475
00:23:15,720 --> 00:23:17,200
Well, I'm doing my microphone
madness.

476
00:23:17,760 --> 00:23:18,160
OK.
Yeah.

477
00:23:18,160 --> 00:23:21,040
Well, similar kind of thing, so,
but yeah.

478
00:23:21,160 --> 00:23:24,200
Confident.
It's it's still something that

479
00:23:24,600 --> 00:23:27,400
you know the the kind of fatal
position of curling up is

480
00:23:27,400 --> 00:23:29,680
generally.
Any smaller and like this and.

481
00:23:29,880 --> 00:23:32,120
Yeah and if somebody's more
confident then there will be

482
00:23:32,360 --> 00:23:36,040
wider and taking up space and
you know the the this man

483
00:23:36,040 --> 00:23:38,640
spreading thing has been doing
the the rounds now I.

484
00:23:38,640 --> 00:23:42,280
Found myself doing.
I went, I had a guest here just

485
00:23:42,280 --> 00:23:44,480
before who we won't say it now,
but yes.

486
00:23:44,760 --> 00:23:47,200
And there was something that the
guest said and it made it really

487
00:23:47,200 --> 00:23:49,720
affected me.
Like I was really sad and like,

488
00:23:49,880 --> 00:23:51,760
totally, like I've taken
shocked.

489
00:23:51,760 --> 00:23:54,720
And I just found myself just,
yeah, I went like this.

490
00:23:54,720 --> 00:23:57,520
And then I was like, oh, you've
got your hand in front of your

491
00:23:57,520 --> 00:24:00,440
face at the bottom.
But yeah, I felt it.

492
00:24:00,440 --> 00:24:02,480
Just you.
Know that shows the the level of

493
00:24:02,480 --> 00:24:06,760
empathy that you have as so you
you're not just listening to

494
00:24:06,760 --> 00:24:09,680
what's being said, you're
actually processing it as if

495
00:24:09,680 --> 00:24:11,520
you're almost.
Living it, but it's very

496
00:24:11,520 --> 00:24:13,000
distracting when you're
processing.

497
00:24:13,000 --> 00:24:15,360
Things too much?
It's very distracting.

498
00:24:15,360 --> 00:24:19,040
I've got to stick to the script
and I'll get taken off track.

499
00:24:19,880 --> 00:24:22,920
OK, so when someone we spoke
about this a little bit,

500
00:24:22,920 --> 00:24:24,920
someone's not saying anything at
all.

501
00:24:24,920 --> 00:24:27,400
You ask them a question, they're
silent.

502
00:24:28,120 --> 00:24:31,160
How do you interpret that then?
Again, depending on the

503
00:24:31,160 --> 00:24:34,360
situation, if it is a scenario
like we talked about with the

504
00:24:34,360 --> 00:24:36,560
shampoo bottle and somebody
silent, then it stands a chance.

505
00:24:36,560 --> 00:24:38,840
It's probably them use use your
shampoo.

506
00:24:39,240 --> 00:24:44,200
There are other other times
where people was like, I don't

507
00:24:44,200 --> 00:24:47,360
know, and therefore I'm not
going to say anything or even

508
00:24:47,360 --> 00:24:52,040
more so I do know and that's my
reason for keeping quiet because

509
00:24:52,040 --> 00:24:55,240
I don't want to say it was Bob,
yeah, or whoever.

510
00:24:55,280 --> 00:24:57,680
Yeah, that, that that can
happen.

511
00:24:58,200 --> 00:25:04,440
OK, 30 minute credibility
screen, let's let's go through

512
00:25:04,440 --> 00:25:08,120
it.
How do you separate signal from

513
00:25:08,120 --> 00:25:12,080
noise?
Substance is going to be the

514
00:25:12,080 --> 00:25:18,160
main thing here with listen to
how much the person is actually

515
00:25:18,160 --> 00:25:24,760
telling you with regards to are
you getting information that is,

516
00:25:25,360 --> 00:25:28,600
you know, credible information
or are you just getting a lot of

517
00:25:28,600 --> 00:25:30,560
fluff with information peppered
in?

518
00:25:30,960 --> 00:25:35,000
And that's something where it
depending on, on what, what you

519
00:25:35,000 --> 00:25:38,400
want from the conversation.
And we, we actually did some

520
00:25:38,400 --> 00:25:41,640
training on this for, for a
while about when it was buying

521
00:25:41,640 --> 00:25:43,640
time.
And there's a friend of mine

522
00:25:43,640 --> 00:25:46,720
from MI 6, he could talk to you
for three or four hours and not

523
00:25:46,720 --> 00:25:49,040
say a word.
It's absolutely brilliant.

524
00:25:49,200 --> 00:25:50,920
You know it not when I say not
say a word.

525
00:25:50,960 --> 00:25:53,600
Yeah, not give away.
But there'll just be nothing of

526
00:25:53,600 --> 00:25:55,160
any sense.
And you, you, you'll be there

527
00:25:55,160 --> 00:25:57,400
for ages, listening with intent,
thinking there must be something

528
00:25:57,400 --> 00:25:58,520
coming.
It's not.

529
00:25:58,520 --> 00:26:00,360
There's nothing happening.
You're not getting anywhere.

530
00:26:02,160 --> 00:26:04,800
OK, OK.
So in terms of what people say,

531
00:26:04,800 --> 00:26:10,240
linguistic red flags, are there
some words, some some things

532
00:26:10,240 --> 00:26:11,760
people say that's automatically
like?

533
00:26:12,240 --> 00:26:16,000
Yeah, a lot of, so I, I was
taught statement analysis by the

534
00:26:16,000 --> 00:26:19,080
creator of it, which is
absolutely fantastic.

535
00:26:19,080 --> 00:26:23,680
And, and it, it's, I'll give you
the, the kind of the basics of

536
00:26:23,680 --> 00:26:26,600
it.
But a lot of the time what you

537
00:26:26,600 --> 00:26:29,680
want to know, the information is
either in the statement or

538
00:26:29,680 --> 00:26:31,720
missing from the statement.
And that's the way you need to

539
00:26:31,720 --> 00:26:33,720
ask yourself what that person
means.

540
00:26:34,120 --> 00:26:38,280
So for example, you could say to
somebody, you know, you're

541
00:26:38,280 --> 00:26:40,880
coming to the room and you say,
hey, my wallet's gone missing.

542
00:26:40,880 --> 00:26:43,120
Have you had it?
And they might turn around and

543
00:26:43,120 --> 00:26:45,840
reply with something like, I
haven't even seen your wallet or

544
00:26:45,840 --> 00:26:47,120
I don't know where you keep your
wallet.

545
00:26:48,000 --> 00:26:49,120
OK.
That's not a no.

546
00:26:49,720 --> 00:26:51,800
They haven't denied taking your
wallet.

547
00:26:52,280 --> 00:26:54,600
Just because they don't know
where you keep it doesn't mean

548
00:26:54,600 --> 00:26:56,800
say they haven't come across it.
Just because they don't know

549
00:26:56,800 --> 00:26:58,840
where you normally keep it
doesn't mean they haven't taken

550
00:26:58,840 --> 00:26:59,840
it.
They've not answered the

551
00:26:59,840 --> 00:27:04,200
question in a way that satisfies
the yeah, it pacifies the person

552
00:27:04,200 --> 00:27:06,920
asking, but it doesn't actually
answer the question with a

553
00:27:06,920 --> 00:27:09,240
denial.
And this is where you you need

554
00:27:09,240 --> 00:27:13,600
to kind of be a bit more astute
with with what you're hearing

555
00:27:13,640 --> 00:27:17,720
and say, OK, did that answer
actually answer my question or

556
00:27:17,720 --> 00:27:19,840
did it just pacify me?
Is it just an answer?

557
00:27:19,840 --> 00:27:21,240
Because you would say I've not
touched it.

558
00:27:21,240 --> 00:27:23,440
I've not literally not got
anywhere near it, haven't seen

559
00:27:23,440 --> 00:27:26,360
it, haven't.
Been so and that just grows in

560
00:27:26,360 --> 00:27:30,520
so many different ways you.
Know, I love crime documentaries

561
00:27:30,520 --> 00:27:32,960
and things and I watch it and
it's funny that with a with a

562
00:27:32,960 --> 00:27:36,400
criminal thing, they do slip
around in that way when they're

563
00:27:36,440 --> 00:27:38,840
trying to lie and deny it and
eventually it comes out that

564
00:27:38,840 --> 00:27:41,440
they've done this.
But for behaviour.

565
00:27:41,440 --> 00:27:46,040
I'm fascinated by behaviour and
communications and they do they

566
00:27:46,040 --> 00:27:49,560
do this what you were saying.
Yeah, if you look at a lot of

567
00:27:49,680 --> 00:27:53,400
police statements, the the
majority of them, over 90% of

568
00:27:53,400 --> 00:27:56,400
police statements have a pattern
when it comes to deception.

569
00:27:56,880 --> 00:28:01,760
And if somebody's telling the
truth, it'll be about 25% pre

570
00:28:01,760 --> 00:28:06,920
incident, 50% of the incident
itself and about 25% post

571
00:28:06,920 --> 00:28:08,880
incident.
Now if somebody's been

572
00:28:08,880 --> 00:28:13,960
deceptive, it'll be about 90%
pre incident, about 5% with the

573
00:28:13,960 --> 00:28:16,080
incident, 5%.
Rapidly Oh, I'm going to watch

574
00:28:16,080 --> 00:28:18,920
the crime things again and I'm
going to analyse.

575
00:28:18,920 --> 00:28:20,800
Inherently, we don't want to
lie.

576
00:28:21,000 --> 00:28:22,400
People don't like lying.
They.

577
00:28:22,400 --> 00:28:23,720
Know, yeah.
Yeah, so.

578
00:28:24,200 --> 00:28:25,880
It takes a lot of energy.
Exactly.

579
00:28:25,880 --> 00:28:28,640
Oh, it certainly does, you know,
and and consuming the cortisol

580
00:28:28,640 --> 00:28:29,440
produces on.
Both.

581
00:28:29,440 --> 00:28:31,720
Oh, it's ridiculous.
Liars tend to put it right up

582
00:28:31,720 --> 00:28:34,200
until the various as long as
they possibly can.

583
00:28:34,480 --> 00:28:37,360
Then when they have to actually
tell the lie, they'll quickly

584
00:28:37,360 --> 00:28:39,600
get it out and then move on and
wrap it up and that's it and job

585
00:28:39,600 --> 00:28:41,720
done.
That's why I do think, you know,

586
00:28:41,720 --> 00:28:45,520
with I've never understood
liars, you know, like, OK,

587
00:28:45,520 --> 00:28:49,960
everyone lies is what the
private investigator guy that

588
00:28:50,600 --> 00:28:53,040
Michael called the private
investigator, he said to me, I

589
00:28:53,040 --> 00:28:54,280
questioned him.
I was like, come on, because now

590
00:28:54,280 --> 00:28:56,400
everyone lies.
I was like, OK, humble get back

591
00:28:56,400 --> 00:29:00,960
into my but, but I, you know,
like even growing up in things

592
00:29:00,960 --> 00:29:03,960
like if someone didn't want to
be in a relationship, why

593
00:29:03,960 --> 00:29:06,160
couldn't they just tell the
person I don't want to be in a

594
00:29:06,160 --> 00:29:08,640
relationship?
I know that it's hard, but lying

595
00:29:08,640 --> 00:29:10,840
is harder.
It takes much more effort, no?

596
00:29:12,560 --> 00:29:17,040
And again, depending on every
situation you have got, let's

597
00:29:17,040 --> 00:29:19,880
just take for example an average
couple.

598
00:29:20,480 --> 00:29:22,320
I'm going to say the man cheats
because that's what women love

599
00:29:22,320 --> 00:29:23,640
to hear.
That they want.

600
00:29:23,680 --> 00:29:24,600
Sorry.
The man cheats.

601
00:29:25,560 --> 00:29:27,520
The man cheats and instead of
like, you know, kind.

602
00:29:27,520 --> 00:29:30,200
Of he doesn't tell her.
He doesn't tell her she suspects

603
00:29:30,200 --> 00:29:33,520
something, but maybe he's
cheated and thought I've made a

604
00:29:33,520 --> 00:29:36,520
massive mistake.
I don't want to split up.

605
00:29:36,520 --> 00:29:39,440
I realize what I've done and I
want to stay with my other half.

606
00:29:39,640 --> 00:29:41,760
Yes.
So therefore, you know, he's not

607
00:29:41,760 --> 00:29:43,880
going to he's not going to tell
that he's not going to risk.

608
00:29:43,880 --> 00:29:46,160
To never say you.
Realize he's made a mistake and

609
00:29:46,160 --> 00:29:48,560
that's it.
You know, on other occasions, it

610
00:29:48,560 --> 00:29:52,000
could just be down to the fact
that they don't come to hurt the

611
00:29:52,000 --> 00:29:54,840
other person's feelings so much
that they'd rather put

612
00:29:54,840 --> 00:29:58,320
themselves through misery than
actually the confrontation and.

613
00:29:58,560 --> 00:30:01,680
I again, I didn't think about it
like that because I just think,

614
00:30:02,600 --> 00:30:07,760
well, I would think, would you
not feel yeah, better and then

615
00:30:08,680 --> 00:30:11,280
would be more of an equal
relationship and a fair

616
00:30:11,280 --> 00:30:14,840
relationship because that's also
cheating, because then you're

617
00:30:14,840 --> 00:30:16,520
cheating that person into being
with you.

618
00:30:16,520 --> 00:30:19,480
So that's even worse because
they're not with you knowing who

619
00:30:19,480 --> 00:30:21,400
you really are or what you've
done.

620
00:30:21,400 --> 00:30:24,160
And if they still accept you
despite you doing all that well,

621
00:30:24,160 --> 00:30:26,120
then that's great.
They've accepted you and you can

622
00:30:26,120 --> 00:30:30,760
live free and be free of your.
You know, I don't know.

623
00:30:30,800 --> 00:30:31,520
I just.
It's.

624
00:30:31,920 --> 00:30:34,520
Yeah.
Yeah, I suppose it all depends

625
00:30:34,520 --> 00:30:37,400
on the person and their
upbringing and, and kind of, you

626
00:30:37,400 --> 00:30:39,920
know, what's worked for them or
what hasn't worked for them in

627
00:30:39,920 --> 00:30:42,240
the past.
And this is because people are

628
00:30:42,240 --> 00:30:44,480
creatures of habits and
patterns.

629
00:30:44,840 --> 00:30:48,480
And if we've done certain things
two or three times and in the

630
00:30:48,480 --> 00:30:51,800
past, it's it's ended up in, in
resulting in negativity for us.

631
00:30:51,920 --> 00:30:54,840
We will try everything to avoid
that in future relationships.

632
00:30:55,760 --> 00:30:59,480
Yeah, I think, yeah, yeah.
OK.

633
00:30:59,840 --> 00:31:04,400
Where do people most often over
interpret queues and then make

634
00:31:04,520 --> 00:31:07,200
false assumptions?
When they're looking for them.

635
00:31:08,000 --> 00:31:10,880
And this is this is something
that I can speak from experience

636
00:31:10,880 --> 00:31:15,760
with a particular case I had
with industrial espionage.

637
00:31:15,760 --> 00:31:20,160
And I was called in over money
that was getting going missing

638
00:31:20,160 --> 00:31:22,960
from the company accounts.
And they did a lot of

639
00:31:22,960 --> 00:31:25,040
preliminary interviews that were
recorded.

640
00:31:25,640 --> 00:31:27,480
And the recordings were sent to
me.

641
00:31:27,480 --> 00:31:29,880
And the, the very first
interviews were just a very

642
00:31:29,880 --> 00:31:33,120
basic, who are you?
Where do you work?

643
00:31:33,280 --> 00:31:35,840
You know, what did you have
access to these accounts, blah,

644
00:31:35,840 --> 00:31:36,880
blah, blah.
And that was it.

645
00:31:36,880 --> 00:31:39,160
And it was just OK.
Then the second lot of

646
00:31:39,160 --> 00:31:42,760
recordings were a little bit
more in depth, but not, you

647
00:31:42,760 --> 00:31:44,800
know, not kind of interrogation
level.

648
00:31:45,800 --> 00:31:48,840
And the recordings were sent to
me to analyse and I sat through

649
00:31:48,840 --> 00:31:51,400
hours and hours and hours.
And there was one particular one

650
00:31:51,640 --> 00:31:56,760
where I saw a lady and I thought
she's doing something and I

651
00:31:56,760 --> 00:31:58,480
don't think she was doing it on
the first video.

652
00:31:59,000 --> 00:32:01,040
So I went back to the first
video and she wasn't in the

653
00:32:01,040 --> 00:32:02,960
second video.
Every time she spoke, she'd do

654
00:32:03,000 --> 00:32:05,840
that.
And I thought normally kind of

655
00:32:05,840 --> 00:32:09,120
covering the mouth and that kind
of thing is usually a way of

656
00:32:09,160 --> 00:32:10,800
saying I don't want to.
The truth again.

657
00:32:11,280 --> 00:32:15,000
So something that to me, I
thought that's interesting.

658
00:32:15,000 --> 00:32:16,280
She wasn't doing it the first
time.

659
00:32:16,440 --> 00:32:17,880
She was doing.
It the very time.

660
00:32:18,200 --> 00:32:20,480
So yeah, OK.
And I called mom and I said

661
00:32:20,480 --> 00:32:23,160
please have this lady in a room.
I'm gonna come in and have a

662
00:32:23,160 --> 00:32:24,920
chat to her.
And I just wanna know, you know?

663
00:32:25,480 --> 00:32:28,200
And I watched the video again
and again, and I convinced

664
00:32:28,200 --> 00:32:31,560
myself that there was all the
tells that were right.

665
00:32:31,560 --> 00:32:34,640
OK, so you can yourself.
You know what I'm saying?

666
00:32:34,640 --> 00:32:36,960
To you about clusters, Yeah.
You know this is the thing that

667
00:32:36,960 --> 00:32:39,880
one tell alone was pretty
strong, but when I started

668
00:32:39,880 --> 00:32:41,240
looking for the other.
Founders.

669
00:32:41,240 --> 00:32:45,680
I started seeing them and, and
so I, I went in and I realized

670
00:32:45,680 --> 00:32:50,080
the mistake I'd made because the
first video was taken in the

671
00:32:50,080 --> 00:32:52,680
winter time.
The second video was taken

672
00:32:52,720 --> 00:32:54,960
earlier on in the year, coming
towards spring.

673
00:32:55,320 --> 00:32:58,200
And by the time I got to the
third video, we were almost in

674
00:32:58,200 --> 00:33:00,560
the summer.
And I walked in and the lady

675
00:33:00,560 --> 00:33:02,080
looked at me.
She said really showed.

676
00:33:02,080 --> 00:33:04,920
The pollen kept really high and
she was rubbing her nose and I

677
00:33:04,920 --> 00:33:07,600
realized exactly what I'd done.
OK.

678
00:33:09,040 --> 00:33:10,720
And that's something that I
hadn't.

679
00:33:10,720 --> 00:33:12,240
Taken.
You don't think she was doing

680
00:33:12,240 --> 00:33:14,000
that because she thought she's
called in for it?

681
00:33:14,000 --> 00:33:15,400
No.
Definitely not.

682
00:33:16,160 --> 00:33:17,560
No, I think you would know
anyway.

683
00:33:18,120 --> 00:33:22,160
Nose was bright red like Rudolph
and, and, and I'd give myself a

684
00:33:22,240 --> 00:33:24,920
serious talking to her that day.
I mean, it was a long, long time

685
00:33:24,920 --> 00:33:28,640
ago and I was still very green
and I realised, you know, that

686
00:33:28,960 --> 00:33:30,000
if, if.
It's a good lesson.

687
00:33:30,280 --> 00:33:31,800
Oh yeah, definitely.
You know if you look for it,

688
00:33:31,800 --> 00:33:33,960
you'll find it.
OK, you know those lie detector

689
00:33:33,960 --> 00:33:37,520
machine things, Do they work?
Not in the way people think they

690
00:33:37,520 --> 00:33:42,920
do so they they detect stress,
not not deception.

691
00:33:43,240 --> 00:33:47,000
I would be permanently failing
though, even even when I'm just

692
00:33:47,000 --> 00:33:50,880
like baseline, you know?
It's just the, the IT, it

693
00:33:50,880 --> 00:33:55,200
basically measures spikes in
stress levels and, and, and of

694
00:33:55,200 --> 00:33:59,000
course, because lying is
stressful and it has the same

695
00:33:59,120 --> 00:34:02,600
kind of physiological reactions
on yeah in the body.

696
00:34:03,240 --> 00:34:05,760
So therefore, if the stress
levels go up at a particular

697
00:34:05,760 --> 00:34:09,239
question, it causes the the.
But that, that that's so fair

698
00:34:09,239 --> 00:34:12,400
for people that are highly
strung and stressed out, like

699
00:34:12,400 --> 00:34:14,600
all the time.
And even the concept of a lie

700
00:34:14,600 --> 00:34:17,440
detector, you think someone's
putting the thing that's so

701
00:34:17,440 --> 00:34:18,800
stressful.
Yeah.

702
00:34:19,000 --> 00:34:21,800
And fail everything.
So the, the thing to remember

703
00:34:21,800 --> 00:34:23,760
here is you're not trying to
beat the machine.

704
00:34:23,760 --> 00:34:26,960
You're, you know, or even you're
not even like kind of competing

705
00:34:26,960 --> 00:34:29,600
with the machine as it were.
It's the person operating the

706
00:34:29,600 --> 00:34:33,040
machine that you have to be more
conscious of, not.

707
00:34:33,120 --> 00:34:36,199
What are they doing?
They're going to be watching you

708
00:34:36,199 --> 00:34:39,280
pre interview, post interview
and during the interview.

709
00:34:39,280 --> 00:34:42,440
And so there's a friend of mine
who worked Guantanamo Bay post

710
00:34:42,440 --> 00:34:46,840
911 and she used to get more
information from the detainees

711
00:34:47,080 --> 00:34:50,360
walking to the interrogation
room and walking from the

712
00:34:50,360 --> 00:34:53,320
interrogation room than she ever
did in the interrogation room.

713
00:34:53,320 --> 00:34:55,560
Wow.
Because I want to know.

714
00:34:55,600 --> 00:34:58,880
I want to know what she sees.
It was a side by sidewalk which

715
00:34:58,880 --> 00:35:01,720
was very unofficial, very
relaxed, very casual and they,

716
00:35:01,920 --> 00:35:04,440
they just felt more comfortable.
So therefore they felt, you

717
00:35:04,440 --> 00:35:06,560
know, anything I'm saying here.
I'm all right here you.

718
00:35:06,560 --> 00:35:09,440
Know and and of course that that
whole level of comfort that she

719
00:35:09,440 --> 00:35:11,960
provided on the way to the
interrogation room and then of

720
00:35:11,960 --> 00:35:14,360
course you'd get in there start
the whole process off and then.

721
00:35:14,400 --> 00:35:15,640
Yeah, Then you get a bit
nervous.

722
00:35:15,800 --> 00:35:18,960
Yeah, yeah, yeah.
Interesting.

723
00:35:19,600 --> 00:35:23,080
OK, so what's a telltale sign of
a lie?

724
00:35:23,360 --> 00:35:26,240
Like really solid.
Are you going to say blink rate?

725
00:35:26,480 --> 00:35:28,720
Maybe blink rate?
Blink rate will be because it's

726
00:35:28,960 --> 00:35:30,800
probably one of the most
accurate ones because of the

727
00:35:30,800 --> 00:35:37,840
stress levels in a lie.
But there is no definitive kind

728
00:35:37,840 --> 00:35:40,200
of Pinocchio effect where you
can say they did this, so

729
00:35:40,200 --> 00:35:42,480
therefore they're lied.
But looking to them.

730
00:35:42,640 --> 00:35:44,560
Yeah.
Certain was a.

731
00:35:44,560 --> 00:35:45,120
Level.
Oh, yeah.

732
00:35:45,120 --> 00:35:49,000
So that I actually Jews, yeah.
I mean, again, that that varies

733
00:35:49,000 --> 00:35:52,800
with different people.
So again, not everybody goes to

734
00:35:52,800 --> 00:35:55,040
the same place.
And this is where it went so

735
00:35:55,040 --> 00:35:59,320
wrong for the Pentagon.
But you'll have to again ask

736
00:35:59,320 --> 00:36:02,240
that person questions to be able
to establish where do they go to

737
00:36:02,240 --> 00:36:04,440
recall memories?
Where do they go to create?

738
00:36:04,480 --> 00:36:06,160
Memories.
So if I was going to say

739
00:36:06,160 --> 00:36:09,880
anything at all, look for
clusters and look for change.

740
00:36:10,160 --> 00:36:13,080
What's you know, once you've
baselined a person and you found

741
00:36:13,080 --> 00:36:17,280
out what's normal for them, then
if something happens that's not

742
00:36:17,280 --> 00:36:20,120
normal, you can say, OK, why
doesn't necessarily mean it's a

743
00:36:20,120 --> 00:36:22,560
lie, but it does mean
something's different.

744
00:36:22,560 --> 00:36:24,080
And then you can start asking
why.

745
00:36:25,760 --> 00:36:27,920
Oh, this is getting.
Yeah.

746
00:36:28,200 --> 00:36:30,840
Makes me want to ask a whole
bunch of people questions to

747
00:36:31,080 --> 00:36:37,760
find out if they're lying.
OK, so calm authority if you

748
00:36:37,760 --> 00:36:41,520
want to communicate that it's
the not scattering vibe.

749
00:36:41,520 --> 00:36:43,320
You don't want to be the
meerkat, the mouse that's

750
00:36:43,320 --> 00:36:46,480
running into the hole.
No fast movements.

751
00:36:46,920 --> 00:36:54,160
What else?
Just a level of authority that

752
00:36:54,160 --> 00:36:58,640
is going to allow you to take
charge of the room by doing

753
00:36:58,640 --> 00:37:02,240
everything a little bit slower,
whether it's talking slower,

754
00:37:02,240 --> 00:37:04,280
breathing slower, walking
slower.

755
00:37:04,680 --> 00:37:08,720
And that can be in any scenario.
If you are the person in the

756
00:37:08,720 --> 00:37:13,280
room that is kind of the most
comfortable, then people are

757
00:37:13,280 --> 00:37:16,200
going to look at you with a
different level of of kind of

758
00:37:16,200 --> 00:37:19,560
why is it that everybody else is
coming here and grabbing a seat

759
00:37:19,560 --> 00:37:22,160
and trying to be, you know, kind
of neat and tidy and prim and

760
00:37:22,160 --> 00:37:24,280
proper.
And this person is coming here

761
00:37:24,280 --> 00:37:26,400
and they are so relaxed.
It's almost like they're at

762
00:37:26,400 --> 00:37:28,360
home.
And if you can be the most

763
00:37:28,360 --> 00:37:30,680
comfortable person in the room,
then you've got.

764
00:37:32,160 --> 00:37:36,040
I understand the, the, the
scatty thing and I understand

765
00:37:36,040 --> 00:37:38,200
the, you know, the slow down
because when you get together,

766
00:37:38,280 --> 00:37:44,840
you're scattering about.
However, there's also just well,

767
00:37:44,840 --> 00:37:47,160
like you can see with me, I'm
very comfortable now.

768
00:37:47,160 --> 00:37:50,400
I'm completely relaxed, but I'm
animated and I'm much more

769
00:37:50,400 --> 00:37:54,440
expressive and I'm I'm naturally
I was born 1,000,000 miles an

770
00:37:54,480 --> 00:37:55,880
hour.
Like I can't help it.

771
00:37:55,880 --> 00:37:57,560
I was born completely
hyperactive.

772
00:37:57,920 --> 00:38:01,240
So I I find it very difficult to
my baseline is not slow and calm

773
00:38:01,240 --> 00:38:04,880
and relaxed.
My baseline is always, but you

774
00:38:05,200 --> 00:38:07,160
know, yeah.
And I don't really know how to

775
00:38:07,160 --> 00:38:09,520
describe it.
You're comfortable so if you see

776
00:38:09,520 --> 00:38:12,040
where you've got your posture,
where you're sitting right now

777
00:38:12,560 --> 00:38:15,720
from like kind of you know,
below the shoulders down to your

778
00:38:15,720 --> 00:38:18,560
hips, you know thighs area
that's not really moving, you

779
00:38:18,560 --> 00:38:20,040
can say you can still be
animated with your hand.

780
00:38:20,440 --> 00:38:23,080
Oh, your body's not moving And
if on the other hand you're

781
00:38:23,080 --> 00:38:26,120
sitting there not going well,
what I think is and fidgeting

782
00:38:26,120 --> 00:38:28,520
like this, then that would be a
bit more concerned.

783
00:38:28,520 --> 00:38:31,520
So moving kind of your arms and
your legs not so bad.

784
00:38:31,720 --> 00:38:34,440
But overall, if you're you're
comfortable, you can still be

785
00:38:34,440 --> 00:38:38,560
animated and still be kind of
SAT permanently planted in the

786
00:38:38,560 --> 00:38:40,320
seat as it were, without looking
like you're.

787
00:38:40,320 --> 00:38:42,360
Confidently, that's.
Happening, yeah.

788
00:38:42,800 --> 00:38:46,440
That's an interesting one.
Yeah, that's an interesting 1.

789
00:38:47,360 --> 00:38:50,680
So what's the one habit?
A little micro habit that

790
00:38:50,880 --> 00:38:55,240
instantly destroys your, well,
another person's perception of

791
00:38:55,240 --> 00:38:57,920
trust in you.
Like, oh, you were trustworthy

792
00:38:57,920 --> 00:39:00,360
person, something that they're
doing.

793
00:39:00,360 --> 00:39:02,520
Yes, yeah.
I would again go back to that

794
00:39:02,520 --> 00:39:04,520
rapid movements.
I know we have spoken about it,

795
00:39:04,560 --> 00:39:11,120
but it does kind of because
people are more likely to trust

796
00:39:11,120 --> 00:39:16,440
people who are in control, who
kind of can be themselves and

797
00:39:16,440 --> 00:39:19,080
are comfortable.
That whole prey movement, you

798
00:39:19,080 --> 00:39:22,640
know, like, so you visualize the
tigers cause of being very kind

799
00:39:22,640 --> 00:39:25,120
of, you know, relaxed as they
walk through the jungle because

800
00:39:25,120 --> 00:39:27,160
they know there's not very many
things that are going to come

801
00:39:27,160 --> 00:39:31,400
and attack them.
That makes people feel huge

802
00:39:31,400 --> 00:39:34,200
levels of comfort.
You know, they, they, they feel

803
00:39:34,200 --> 00:39:36,720
comfortable around you because
they know you're in control.

804
00:39:37,120 --> 00:39:41,320
So when somebody is fidgeting
and they're very short, rapid

805
00:39:41,600 --> 00:39:45,480
movements and whatever else, it
makes people feel uneasy as

806
00:39:45,480 --> 00:39:47,160
well.
You know, because of if you want

807
00:39:47,160 --> 00:39:49,240
to call it a vibe, you can, you
know, there's lots of different

808
00:39:49,240 --> 00:39:51,720
ways of, of saying it, but they,
they give off that vibe of being

809
00:39:51,720 --> 00:39:55,320
kind of, oh, we watched somebody
looking at us very dodgy, kind

810
00:39:55,320 --> 00:39:59,400
of, you know, backstreet kind of
deal, a kind of way I want to

811
00:39:59,480 --> 00:40:01,560
run away and constantly looking
at their surroundings.

812
00:40:01,840 --> 00:40:04,000
And that, that's what makes
people, you know, if you're

813
00:40:04,120 --> 00:40:07,040
constantly darting.
Darting I love that.

814
00:40:07,040 --> 00:40:10,400
I love the scatty animal thing.
It it actually makes complete,

815
00:40:11,000 --> 00:40:14,000
complete sense.
So when you, you know, watch TV,

816
00:40:14,000 --> 00:40:17,120
you're watching news night,
whatever it is you love island.

817
00:40:17,120 --> 00:40:18,800
I don't know what you watch at
The Apprentice.

818
00:40:19,560 --> 00:40:22,800
Do you find yourself analysing
people as to politicians, let's

819
00:40:22,800 --> 00:40:23,520
say?
I think.

820
00:40:23,560 --> 00:40:24,640
Oh.
Yeah.

821
00:40:25,000 --> 00:40:26,880
So I have done it for for
different shows and news

822
00:40:26,880 --> 00:40:28,920
channels and that kind of thing,
mainly over in the States more

823
00:40:28,920 --> 00:40:31,240
so.
You have SO and you asked to do

824
00:40:31,240 --> 00:40:33,880
that.
Yeah, and I think the the one

825
00:40:33,880 --> 00:40:36,840
the one in time I was actually
on with with two other people.

826
00:40:36,840 --> 00:40:40,760
One was a a body language and
and communication in non verbal

827
00:40:40,760 --> 00:40:43,400
cues expert.
The other one was a FBI

828
00:40:43,760 --> 00:40:46,800
behavioural profiler, and we
were looking at a particular

829
00:40:46,800 --> 00:40:50,440
case.
And out of the three of us on

830
00:40:50,440 --> 00:40:53,880
this particular show, there was
only myself that spotted that.

831
00:40:53,880 --> 00:40:57,720
The couple that were in the
store at the time, nobody else

832
00:40:57,720 --> 00:40:59,000
had realized what they were
doing.

833
00:40:59,000 --> 00:41:01,600
And when I pulled it up, I said,
does anybody notice what they're

834
00:41:01,600 --> 00:41:04,520
doing in the store?
And everyone was like, no,

835
00:41:04,520 --> 00:41:06,600
what's going on?
I said, they're shoplifting.

836
00:41:07,280 --> 00:41:11,680
I'm like, oh, I said, but they
did buy a block of cheese in a

837
00:41:11,680 --> 00:41:14,000
jar of coffee.
I said, yeah, I said they did.

838
00:41:14,440 --> 00:41:17,120
I said, but if you watch when
they walked in, they had four

839
00:41:17,120 --> 00:41:20,160
empty flat bags.
And when they walked out, they

840
00:41:20,160 --> 00:41:21,800
got these bags absolutely
filled.

841
00:41:21,800 --> 00:41:23,080
Yes.
They paid for the coffee and the

842
00:41:23,080 --> 00:41:25,480
cheese.
That was just a decoy, you know,

843
00:41:25,560 --> 00:41:27,640
And they walked out and they
were.

844
00:41:27,640 --> 00:41:29,080
Oh, OK.
We didn't notice that one.

845
00:41:31,040 --> 00:41:33,200
You're watching the details.
Yeah.

846
00:41:34,000 --> 00:41:38,200
So if, you know, sometimes you
have people that don't come

847
00:41:38,200 --> 00:41:41,160
across as very, their body
languages isn't very good.

848
00:41:41,200 --> 00:41:43,320
Like, you know, they just, they
let themselves down.

849
00:41:43,320 --> 00:41:46,280
But what they say is very
credible and it makes sense.

850
00:41:46,280 --> 00:41:49,640
And you just sort of feel like,
come on, you know, all the other

851
00:41:49,640 --> 00:41:50,960
way around.
You know, they might have great

852
00:41:50,960 --> 00:41:53,080
body language, but then what
they're saying is isn't great.

853
00:41:53,360 --> 00:41:55,080
So how do you coach people like
that?

854
00:41:55,080 --> 00:41:58,720
Is there a way for them to marry
up the, you know, if what

855
00:41:58,720 --> 00:42:00,680
they're saying is great, marry
up the body language?

856
00:42:00,680 --> 00:42:02,200
Can you teach them?
Yeah.

857
00:42:02,240 --> 00:42:03,840
I mean, it can be a tough
degree.

858
00:42:04,120 --> 00:42:05,920
Yeah.
I mean, if you look at going

859
00:42:05,920 --> 00:42:08,560
back to the elections when you
got Bernie Sanders, bless him,

860
00:42:08,560 --> 00:42:12,640
who, you know, may have been a
good candidate, I'm not going to

861
00:42:12,640 --> 00:42:14,400
get into politics.
Yeah, I'm saying you may, you

862
00:42:14,400 --> 00:42:15,320
may not.
I don't know.

863
00:42:15,840 --> 00:42:18,160
But the bottom line is when you
see him sitting there in his

864
00:42:18,160 --> 00:42:21,120
chair with his mittens on like
this, he he doesn't project

865
00:42:21,280 --> 00:42:23,400
authority.
He's not somebody that you see

866
00:42:23,400 --> 00:42:27,240
as presidential material.
So of course, you know, you

867
00:42:27,240 --> 00:42:29,440
would have to say to him, look,
you know if you're going to be

868
00:42:29,640 --> 00:42:32,480
clinging onto the podium to
keeping you to keep yourself

869
00:42:32,480 --> 00:42:34,280
upright, you're not going to be
seeing it's.

870
00:42:34,320 --> 00:42:38,160
A good sign?
So, you know, when, when people

871
00:42:38,160 --> 00:42:42,680
think of kind of world leaders
and rulers, and I actually, I'm,

872
00:42:42,760 --> 00:42:44,720
I'm getting really, really
annoyed with that term being

873
00:42:44,720 --> 00:42:47,520
used a lot because it's kind of
flicking the narrative and

874
00:42:47,520 --> 00:42:49,640
people are starting to forget
that they work for us.

875
00:42:50,160 --> 00:42:52,880
They are elected representatives
of what we want.

876
00:42:53,360 --> 00:42:55,760
They've started the news and
everyone started using the term

877
00:42:55,760 --> 00:42:57,680
leaders all over the place and
rulers.

878
00:42:57,680 --> 00:42:59,520
And you know, like we're going
back in time.

879
00:42:59,720 --> 00:43:02,680
But but the, you know, when you
think of somebody who is meant

880
00:43:02,680 --> 00:43:06,360
to be representing your country,
you want somebody strong and

881
00:43:06,360 --> 00:43:10,840
bold, you know, who can, who can
kind of give that persona off,

882
00:43:10,960 --> 00:43:14,240
you know, and, and that's where
your body language comes in.

883
00:43:14,240 --> 00:43:19,560
You want somebody who you know
looks comfortable going we've

884
00:43:19,640 --> 00:43:21,640
got there.
Yeah, yeah, who sits

885
00:43:21,640 --> 00:43:24,160
comfortably.
I do watch, you know, watch the

886
00:43:24,160 --> 00:43:26,200
politicians when they interact
with each other.

887
00:43:26,200 --> 00:43:29,560
There's a bit of a power game
sometimes who shakes whose hand,

888
00:43:29,680 --> 00:43:34,040
which angle, the way that they
sit, they try to command

889
00:43:34,240 --> 00:43:36,920
presence in the room.
And sometimes there's

890
00:43:36,920 --> 00:43:40,120
competition with who's the the
VIP in the room.

891
00:43:40,720 --> 00:43:45,040
And it's, it's also very.
It makes one uncomfortable to

892
00:43:45,040 --> 00:43:47,760
see when there's a difficult
conversation between the two

893
00:43:47,760 --> 00:43:51,240
politicians and you can see one
rising depression and the voice

894
00:43:51,240 --> 00:43:54,520
goes up and the scatty mouse
vibes start happening and you

895
00:43:54,520 --> 00:43:57,720
think, oh, you've got together,
Come on, You know, you can kind

896
00:43:57,720 --> 00:44:00,360
of see it slipping.
It's quite.

897
00:44:00,480 --> 00:44:03,480
And and this is where you, you,
you know, when in these

898
00:44:03,480 --> 00:44:06,640
situations you need to do in the
intelligence school ICBM, which

899
00:44:06,640 --> 00:44:09,280
the military guys when I was
intercontinental ballistic

900
00:44:09,280 --> 00:44:11,480
missile, but it's actually
instant calm breath method

901
00:44:12,080 --> 00:44:12,920
instant.
Calm.

902
00:44:12,920 --> 00:44:15,760
Breath.
Yeah, you can look at double in,

903
00:44:16,040 --> 00:44:18,880
hold it and let it go and that
just kind of resets you

904
00:44:18,880 --> 00:44:21,200
momentarily.
There's a couple of different

905
00:44:21,200 --> 00:44:22,520
ways of doing it, but that's
that's one of.

906
00:44:22,520 --> 00:44:25,520
Them No, come on, let's learn it
when you're under pressure.

907
00:44:25,520 --> 00:44:26,640
You feeling it?
Yeah.

908
00:44:26,680 --> 00:44:28,120
So depending on what?
You do what you.

909
00:44:28,120 --> 00:44:30,680
Do what the situation is you
can, you can do the the box

910
00:44:30,680 --> 00:44:35,680
breathing or the it's I think
it's in for in for seven, hold

911
00:44:35,680 --> 00:44:37,880
for five, out for 8.
So it's 75 out.

912
00:44:37,880 --> 00:44:50,880
So you go in, hold.
That's a long one.

913
00:44:50,920 --> 00:44:51,960
Yeah.
And that's it.

914
00:44:51,960 --> 00:44:53,360
And that quick one that you do
just like.

915
00:44:53,680 --> 00:44:57,160
That's fucking AA AA double.
Yeah, like a really deep.

916
00:44:57,160 --> 00:44:59,000
Yeah, 2 quick snatches of breath
in.

917
00:44:59,240 --> 00:45:00,080
You can do that through the
mouth.

918
00:45:00,200 --> 00:45:01,440
I like that.
I like that because it

919
00:45:01,440 --> 00:45:04,520
immediately snaps you out of
that silly, you know, going down

920
00:45:04,520 --> 00:45:07,600
that rabbit hole, literally the
rabbit hole behavior.

921
00:45:07,800 --> 00:45:11,760
I had a a podcast earlier with
the lady who's a public speaking

922
00:45:12,000 --> 00:45:14,800
expert, really, really done it
so many years.

923
00:45:14,800 --> 00:45:17,360
And she also spoke about the
importance of that, that whole

924
00:45:17,360 --> 00:45:20,440
thing breathing, you know, you
about to go red or you're about

925
00:45:20,440 --> 00:45:22,080
to feel really uncomfortable
moment.

926
00:45:22,080 --> 00:45:24,040
And she's just also the
breathing.

927
00:45:24,040 --> 00:45:26,600
And to always do that, even if
you're comfortable, just to

928
00:45:26,600 --> 00:45:31,480
prepare your your your brain,
your lungs, your voice books,

929
00:45:31,480 --> 00:45:35,440
all those have to do the
humming, you know, but yeah, but

930
00:45:35,440 --> 00:45:38,040
but these people under pressure
and in serious position and

931
00:45:38,040 --> 00:45:40,080
anyone under breath, you know,
in a meeting, someone asks you a

932
00:45:40,080 --> 00:45:42,160
question you don't really know.
And it's like, how can you just

933
00:45:42,160 --> 00:45:44,760
quickly reset yourself?
So you're saying a double breath

934
00:45:44,760 --> 00:45:45,000
in.
Yeah.

935
00:45:45,080 --> 00:45:48,960
Double double intake of breath.
Very sharp metal novels, but it

936
00:45:48,960 --> 00:45:51,560
has to be like, you know, one
and then another, like almost

937
00:45:51,600 --> 00:45:53,800
instant and.
Yeah, I love that because that's

938
00:45:53,800 --> 00:45:57,920
a quick, actionable, actionable
thing that you can do.

939
00:45:58,520 --> 00:46:00,400
So what?
What intelligence gathering

940
00:46:00,400 --> 00:46:05,560
skills translate best to, you
know, leadership to sales?

941
00:46:05,800 --> 00:46:07,880
Because you've got this amazing
knowledge, but not everyone's,

942
00:46:08,080 --> 00:46:08,800
you know?
Yeah.

943
00:46:09,040 --> 00:46:12,000
Criminal so.
That's a double answer to that

944
00:46:12,000 --> 00:46:13,720
question.
In the sense of leadership and

945
00:46:13,720 --> 00:46:16,040
sales, I segregate a lot
because.

946
00:46:16,120 --> 00:46:18,520
They are different, yeah.
You have kind of two different

947
00:46:18,520 --> 00:46:21,640
worlds.
So with with leadership in the

948
00:46:21,640 --> 00:46:24,240
sense of in the intelligence
world, I mean, some of my

949
00:46:24,240 --> 00:46:27,360
assignments, one of my very,
very first assignments, I was

950
00:46:27,360 --> 00:46:31,320
sat down and they said to me
find out how the Russians are

951
00:46:31,320 --> 00:46:33,800
getting rail and information out
of Korea.

952
00:46:34,600 --> 00:46:35,680
That was it.
That was it.

953
00:46:35,760 --> 00:46:38,080
And I was like.
What are you supposed to do?

954
00:46:38,080 --> 00:46:40,000
And I was like, OK, not much to
go on.

955
00:46:40,000 --> 00:46:42,920
I didn't get any Aston Martins
or exploding watches or X-ray.

956
00:46:42,920 --> 00:46:45,080
Speaking no James Bond.
Gear, none of the none of the

957
00:46:45,080 --> 00:46:46,960
toys.
I was just, you know, instead of

958
00:46:46,960 --> 00:46:48,320
got what you're still doing
here.

959
00:46:49,200 --> 00:46:52,280
So I was like, OK then.
And it took me two or three days

960
00:46:52,280 --> 00:46:54,960
to to to do it, to complete the
assignment.

961
00:46:56,320 --> 00:46:59,600
But that's the level of kind of
free hand, your hands.

962
00:46:59,600 --> 00:47:01,720
So it's very different to the
military where you tell when to

963
00:47:01,720 --> 00:47:03,200
be, where to be housing, you
know, you.

964
00:47:03,200 --> 00:47:05,080
Give specific you've got no
guidance.

965
00:47:05,080 --> 00:47:08,520
Yeah, it's nothing.
You, you, you have training, and

966
00:47:08,520 --> 00:47:11,200
they expect you to rely on what
you've learned to be able to

967
00:47:11,200 --> 00:47:13,320
just go out, do your job and
come back.

968
00:47:13,320 --> 00:47:17,080
So that in itself sets up a
leadership level of right, I

969
00:47:17,080 --> 00:47:21,440
have to do this for myself.
And this is where you know your

970
00:47:21,440 --> 00:47:25,920
destination and however you get
there is, is down to you.

971
00:47:26,760 --> 00:47:28,080
So you have to be your own
leader.

972
00:47:28,240 --> 00:47:30,960
And when you're your own leader,
you can bring other people in

973
00:47:31,120 --> 00:47:34,080
that can help you.
And they, if you bring them on

974
00:47:34,080 --> 00:47:37,560
board with the same level of
enthusiasm, they want to get to

975
00:47:37,560 --> 00:47:39,640
the destination just as much as
you do.

976
00:47:40,000 --> 00:47:42,600
If you're with the right team
and you, you encourage them in

977
00:47:42,600 --> 00:47:44,120
the right way.
Gosh, what?

978
00:47:44,120 --> 00:47:48,440
Training, do you get to do that?
It's like, how often do I mean?

979
00:47:48,920 --> 00:47:51,240
It was good.
And I suppose what I had to do,

980
00:47:51,240 --> 00:47:53,280
I had to reverse engineer it
because, well, I thought, OK,

981
00:47:53,280 --> 00:47:55,280
well if I was going to get
Ralgon intelligence out of

982
00:47:55,280 --> 00:47:58,480
Korea, how would I do it?
So I thought, well, the first

983
00:47:58,480 --> 00:48:00,440
thing I'd do is I'd find myself
a Ralgon expert.

984
00:48:01,120 --> 00:48:03,920
And unlike McDonald's workers,
there's actually very few.

985
00:48:04,160 --> 00:48:06,120
So there's a very short list of
people.

986
00:48:06,320 --> 00:48:08,800
Then you look at the Ralgon
experts that have operated in

987
00:48:08,800 --> 00:48:10,680
Korea.
Then you look at what they've

988
00:48:10,680 --> 00:48:12,400
done and the works they've done
and whatever else.

989
00:48:12,400 --> 00:48:15,280
And I, I trolled through a lot
of work and, and papers and

990
00:48:15,280 --> 00:48:18,600
publications and that kind of
thing until eventually I found

991
00:48:18,600 --> 00:48:21,960
one that was published with a
Russian co-author.

992
00:48:22,560 --> 00:48:24,800
And I was like, ah, now I might
be onto something.

993
00:48:25,120 --> 00:48:27,840
Then I checked him out.
Turns out he'd got toys to the

994
00:48:27,840 --> 00:48:29,760
Russian Embassy.
And that was it.

995
00:48:29,760 --> 00:48:30,920
Just kind.
Of all come together, that's why

996
00:48:30,920 --> 00:48:33,280
you're called an intelligence,
because you need to be

997
00:48:33,280 --> 00:48:36,320
intelligent too and.
That was it, yeah.

998
00:48:36,440 --> 00:48:37,840
Once it was all confirmed, that
was it.

999
00:48:37,840 --> 00:48:39,560
I went back two or three days
and I got the answer.

1000
00:48:39,560 --> 00:48:42,640
I did most of it without leaving
my living room and, and and got

1001
00:48:42,640 --> 00:48:46,160
the assignment completed.
So that's why they kept

1002
00:48:46,160 --> 00:48:48,680
employing me, I think.
That's why you've got all the

1003
00:48:48,680 --> 00:48:51,320
books and people love them and
you're on this podcast and

1004
00:48:51,320 --> 00:48:53,720
you're, yeah, the genius, very,
very intelligent.

1005
00:48:53,720 --> 00:48:56,880
But yes, yes, thinking on your
feet, thinking by yourself, not

1006
00:48:56,880 --> 00:48:58,280
having anyone tell you what to
do.

1007
00:48:58,280 --> 00:49:01,760
You come up with a plan and step
by step, execute.

1008
00:49:01,760 --> 00:49:05,160
It's very.
That's the, I mean leadership is

1009
00:49:05,920 --> 00:49:08,960
it goes into the whole people
skills when it comes to things

1010
00:49:08,960 --> 00:49:11,720
like sales as well.
This is where the two kind of do

1011
00:49:11,720 --> 00:49:15,800
overlap because leadership is
something that if you're just

1012
00:49:15,800 --> 00:49:18,840
telling people what to do, then
you're not a leader.

1013
00:49:18,840 --> 00:49:22,600
If they don't literally share
the same dream as you and want

1014
00:49:22,600 --> 00:49:25,440
to get there at the same time,
then then you're nothing other

1015
00:49:25,440 --> 00:49:27,240
than a boss, you know?
You're just telling.

1016
00:49:27,240 --> 00:49:29,600
People telling them what to do
and they don't like that either,

1017
00:49:29,600 --> 00:49:32,160
do they?
If you're in a situation where

1018
00:49:32,160 --> 00:49:34,880
you've got a dream or a goal or
an assignment that you want to

1019
00:49:34,880 --> 00:49:37,400
achieve and whatever your
destination is, whatever your

1020
00:49:37,400 --> 00:49:40,680
goal is, the team that are
around you are all equally

1021
00:49:40,680 --> 00:49:42,920
wanting to get there.
All excited when they find out

1022
00:49:42,920 --> 00:49:45,880
that we've taken another the
tips 2 steps forward or

1023
00:49:45,880 --> 00:49:48,200
disappointed when something's
knocked back a little bit.

1024
00:49:48,200 --> 00:49:51,960
And if they're as involved and
invested into reaching the goal

1025
00:49:51,960 --> 00:49:53,920
as what you are, then you're
doing something right as a

1026
00:49:53,920 --> 00:49:54,320
leader.
Oh.

1027
00:49:55,080 --> 00:49:57,680
Wow.
It seems obvious, but it's.

1028
00:49:58,680 --> 00:50:00,560
Yeah, it's not the case in a lot
of companies.

1029
00:50:00,560 --> 00:50:02,600
But you do want to bring people
with you.

1030
00:50:02,920 --> 00:50:06,920
Yeah, That's why I think comms
in general communication, if

1031
00:50:06,920 --> 00:50:09,480
you're speaking to people and
you're checking in along the

1032
00:50:09,480 --> 00:50:11,920
way, you've got more of you
stand, more of a chance of all

1033
00:50:11,920 --> 00:50:13,720
that stuff.
Yeah, I've just had a talk about

1034
00:50:13,720 --> 00:50:17,920
that actually with the NHS.
We're looking at like kind of

1035
00:50:18,200 --> 00:50:19,680
insider threats and that kind of
thing.

1036
00:50:20,280 --> 00:50:24,720
And I said the problem is, and
it's a drawing kind of epidemic

1037
00:50:24,720 --> 00:50:28,000
really within the workforce now
is what I've called the 5:00 to

1038
00:50:28,000 --> 00:50:31,680
5:00 on Friday syndrome.
And that's when it's 5:00 to

1039
00:50:31,680 --> 00:50:35,520
5:00 on Friday and people are
they're, they're switched off,

1040
00:50:35,600 --> 00:50:37,160
they're ready for the week,
they're ready to go.

1041
00:50:37,160 --> 00:50:39,720
And whatever happens in the
office, whether the phone rings

1042
00:50:39,720 --> 00:50:42,160
or the printer explodes,
whatever, they're just not

1043
00:50:42,160 --> 00:50:43,680
bothered.
It's a Monday morning problem.

1044
00:50:44,080 --> 00:50:47,880
And that 5:00 to 5:00 on Friday
syndrome is, is spreading to

1045
00:50:48,080 --> 00:50:50,640
most days of the week.
You know, it's, it's, it's going

1046
00:50:50,640 --> 00:50:53,240
through lunch breaks and it's
nearly home time and it, oh,

1047
00:50:53,240 --> 00:50:54,040
it's.
Horrible.

1048
00:50:54,040 --> 00:50:59,000
Yeah.
And and that kind of negativity

1049
00:50:59,000 --> 00:51:01,920
can spread through an office in
a workplace like wildfire.

1050
00:51:01,920 --> 00:51:04,240
And that's when you know, if
you, if you kill that kind of

1051
00:51:05,800 --> 00:51:07,840
like I say, I'll use the word
vibe again, if you kill that

1052
00:51:07,840 --> 00:51:08,760
vibe.
Yeah, it is a vibe.

1053
00:51:09,040 --> 00:51:11,360
Yeah, totally, totally.
It's a vibe.

1054
00:51:11,360 --> 00:51:14,640
Cause a lot of problems.
OK, another problem, hostile

1055
00:51:14,640 --> 00:51:17,120
people, hostile personalities
and they, they're everywhere.

1056
00:51:17,120 --> 00:51:19,680
How do you deal with hostile
toxic people?

1057
00:51:20,320 --> 00:51:22,880
Like it's so difficult to avoid
a lot of.

1058
00:51:23,600 --> 00:51:25,440
People go down the route of of
sometimes you.

1059
00:51:25,440 --> 00:51:28,040
Can't.
Yeah, I mean, there will always

1060
00:51:28,040 --> 00:51:29,680
be hostile people in everything
you do.

1061
00:51:29,680 --> 00:51:33,440
And of course, you know, if if
you go down the confrontational

1062
00:51:33,440 --> 00:51:37,320
route of, you know, somebody
says or does something that you,

1063
00:51:37,320 --> 00:51:39,640
you know, they're, they're
argumentative with you.

1064
00:51:39,920 --> 00:51:43,520
A lot of people try to want to
win the argument and they they

1065
00:51:43,520 --> 00:51:47,160
to them, they see that as a win.
Instead, what you need to do is

1066
00:51:47,160 --> 00:51:51,520
look and say, OK, what why is
this person in that predicament,

1067
00:51:51,520 --> 00:51:54,360
in that situation being, you
know, this way in the 1st place,

1068
00:51:54,360 --> 00:51:58,480
what's going on in their life?
And once you turn around and

1069
00:51:58,480 --> 00:52:00,760
say, right, I, I think it's
Winston Churchill actually said,

1070
00:52:00,840 --> 00:52:03,400
I don't like that man.
I must get to know him better.

1071
00:52:04,640 --> 00:52:07,040
And that's something that once
you start with somebody you

1072
00:52:07,040 --> 00:52:09,960
don't like, you generally find
that there.

1073
00:52:10,160 --> 00:52:13,240
When you scratch the surface and
get a little bit deeper and find

1074
00:52:13,240 --> 00:52:16,640
out what they really like, it's
not always exactly the same as

1075
00:52:16,640 --> 00:52:20,120
what they portray.
That's where you that's where

1076
00:52:20,120 --> 00:52:22,560
you've got a better way of
dealing with hostile people.

1077
00:52:22,560 --> 00:52:25,520
And this is more long term than
just the I.

1078
00:52:25,560 --> 00:52:28,240
Think you're right, you know, I
think you're so right and I

1079
00:52:28,240 --> 00:52:32,080
think that when we say that
someone is hostile or toxic,

1080
00:52:32,760 --> 00:52:35,720
we're almost put in that label
so that we don't have to deal

1081
00:52:35,720 --> 00:52:40,160
with them and I can't However,
you're absolutely correct that

1082
00:52:40,440 --> 00:52:43,040
yeah, if you probably did go
deeper, you'd find.

1083
00:52:43,240 --> 00:52:44,880
More reason.
It's an excuse we give

1084
00:52:44,920 --> 00:52:46,800
ourselves.
It's an excuse I don't want to.

1085
00:52:46,800 --> 00:52:48,040
I don't.
Want to deal with?

1086
00:52:48,320 --> 00:52:51,640
It too much like effort.
Too much effort is the thing.

1087
00:52:51,640 --> 00:52:54,720
And that's the truth.
So and that tells you more about

1088
00:52:54,720 --> 00:52:57,720
yourself as a person because
then you need to ask yourself,

1089
00:52:57,720 --> 00:53:00,040
okay, so why aren't making the
effort?

1090
00:53:00,280 --> 00:53:03,120
Everybody can be a good
Christian to all the good

1091
00:53:03,120 --> 00:53:06,320
Christians, but can they be a
good Christian or, but you know,

1092
00:53:06,320 --> 00:53:09,680
whatever good person, good
whatever to to the person who's

1093
00:53:09,960 --> 00:53:12,720
maybe a little bit nasty or a
little bit toxic or a little

1094
00:53:12,720 --> 00:53:15,560
bit, you know, boisterous or
whatever, you know, you, you,

1095
00:53:16,000 --> 00:53:18,520
you shouldn't be able to.
If you're picking and choosing

1096
00:53:18,520 --> 00:53:21,160
the people you're being nice to,
then does that really make you a

1097
00:53:21,160 --> 00:53:27,320
nice person?
Although I had a behavioural

1098
00:53:27,360 --> 00:53:31,360
psychologist, Oxford professor
come on and he was talking about

1099
00:53:31,360 --> 00:53:33,920
Dunbar, Professor Dunbar.
And he was saying how we have

1100
00:53:33,920 --> 00:53:38,240
to, our actual networks that we
maintain and have quality ratios

1101
00:53:38,240 --> 00:53:41,520
with are very, very small.
And you know, there's zones, you

1102
00:53:41,520 --> 00:53:43,560
know, and there's like a zone 1
and then a zone 2.

1103
00:53:43,560 --> 00:53:48,240
And it's, it's a huge investment
to, to these people that we have

1104
00:53:48,240 --> 00:53:51,680
in our closest network.
And normally if one comes in,

1105
00:53:52,000 --> 00:53:55,240
another one has to go out.
So maybe there's also an element

1106
00:53:55,240 --> 00:53:59,400
of that where you think I only
have capacity for that?

1107
00:53:59,720 --> 00:54:04,440
Sometimes, yes, but there are
also ways because as, as humans,

1108
00:54:04,440 --> 00:54:09,640
we are generally lazy and we
will look at what's in our

1109
00:54:09,640 --> 00:54:10,640
interest.
Yeah.

1110
00:54:10,640 --> 00:54:13,040
What does this person bring to
the table for me?

1111
00:54:13,360 --> 00:54:16,720
And once that particular person
is not bringing as much to the

1112
00:54:16,720 --> 00:54:18,400
table.
And it doesn't necessarily have

1113
00:54:18,400 --> 00:54:20,280
to be anything, you know,
tangible.

1114
00:54:20,440 --> 00:54:22,280
It could just be the fact that
when you're around them, they

1115
00:54:22,280 --> 00:54:23,520
make you feel good.
Yeah.

1116
00:54:24,200 --> 00:54:29,200
So if that person stops that,
they might disappear into the

1117
00:54:29,200 --> 00:54:32,120
background a little bit.
And the best advice I was ever

1118
00:54:32,120 --> 00:54:34,560
given by somebody when it come
to keeping such, you know,

1119
00:54:34,560 --> 00:54:38,920
managing larger networks of
people is every week scroll to

1120
00:54:38,920 --> 00:54:41,680
the bottom of your contacts
list, whether it's WhatsApp or

1121
00:54:41,680 --> 00:54:44,600
your text messages or whatever.
And whoever's at the bottom,

1122
00:54:44,760 --> 00:54:47,480
just send them a text saying
something along the lines of,

1123
00:54:47,480 --> 00:54:50,120
hey, haven't spoken to you in a
while, just reaching out to see

1124
00:54:50,120 --> 00:54:52,200
how things are now.
Ask don't want anything from you

1125
00:54:52,400 --> 00:54:55,200
just want to say hi.
And that happens.

1126
00:54:55,200 --> 00:54:57,400
You can do that with two or
three people at the most, you

1127
00:54:57,400 --> 00:55:00,720
know, maximum of like 5, but
never any more than that.

1128
00:55:00,720 --> 00:55:04,760
Otherwise you're just setting
yourself up for more difficulty

1129
00:55:04,760 --> 00:55:08,080
in managing more numbers.
But generally one to two people

1130
00:55:08,160 --> 00:55:10,960
do that and and you'll be
surprised how many people come

1131
00:55:10,960 --> 00:55:13,080
back and go, hey, yeah, nice to
hear from you.

1132
00:55:13,080 --> 00:55:16,360
And and that if you do that
every time, that bottom number

1133
00:55:16,360 --> 00:55:20,240
then gets to the top.
You just keep that going and you

1134
00:55:20,240 --> 00:55:24,240
kind of you can, you can then,
you know, widen your circle.

1135
00:55:24,240 --> 00:55:25,880
Did You Know?
What I find about you is what

1136
00:55:25,880 --> 00:55:28,040
you're you're an intelligence
officer and you know all these

1137
00:55:28,040 --> 00:55:30,720
things about people that the
lies, you know how to, I mean,

1138
00:55:30,720 --> 00:55:32,880
you couldn't manipulate people
if you wanted to.

1139
00:55:32,880 --> 00:55:34,120
I can see you.
You don't.

1140
00:55:34,120 --> 00:55:36,480
I mean, if you had to have a
goal for for the greater good,

1141
00:55:36,480 --> 00:55:37,920
you definitely know how to do
that.

1142
00:55:37,920 --> 00:55:40,720
But what I'm getting from you is
that you're very you like

1143
00:55:40,720 --> 00:55:43,960
people.
You're open to people despite

1144
00:55:43,960 --> 00:55:47,040
knowing all that stuff.
It's like, surely that would

1145
00:55:47,040 --> 00:55:50,480
have made you think.
You would think so, especially

1146
00:55:50,480 --> 00:55:53,440
with some of the people I've met
and I've mentioned really

1147
00:55:53,440 --> 00:55:57,680
horrible people, but at the same
time, to do my job.

1148
00:55:57,880 --> 00:56:02,320
There's a trope in Hollywood
where, you know, assets and

1149
00:56:02,320 --> 00:56:04,720
informants and that kind of
thing are treated dreadfully.

1150
00:56:05,040 --> 00:56:06,680
And that's actually not the
case.

1151
00:56:07,000 --> 00:56:11,480
We, if we want, if you can
imagine what we do for a living,

1152
00:56:11,800 --> 00:56:16,240
we go over to a foreign country,
speak to somebody, find

1153
00:56:16,240 --> 00:56:17,880
somebody, target them
deliberately.

1154
00:56:18,480 --> 00:56:21,560
And then we have to talk them
into doing something that's not

1155
00:56:21,560 --> 00:56:24,040
in their best interest, could
get them killed or in prison for

1156
00:56:24,040 --> 00:56:27,040
life or even their family killed
or imprisoned, ask them to

1157
00:56:27,040 --> 00:56:30,520
betray their country, commit
treason and steal secret

1158
00:56:30,520 --> 00:56:34,120
information.
So you know, that's a big ask.

1159
00:56:34,720 --> 00:56:37,840
So if you're, if you're doing
that for somebody, you can't do

1160
00:56:37,840 --> 00:56:40,200
that and just say, look, I'll
buy you a beer if you will.

1161
00:56:40,720 --> 00:56:42,880
You have to really get to know
that person.

1162
00:56:42,880 --> 00:56:45,560
You have to really get to know
their triggers, their levers,

1163
00:56:45,560 --> 00:56:49,120
their personality.
And you can't get to that level

1164
00:56:49,120 --> 00:56:54,880
of intimacy with a person
without a huge level of empathy

1165
00:56:54,880 --> 00:56:57,520
towards them.
You need a real genuine

1166
00:56:57,520 --> 00:56:59,120
relationship.
It can't be done on a fake

1167
00:56:59,120 --> 00:57:01,280
relationship.
And once you've got that

1168
00:57:01,280 --> 00:57:04,240
relationship and it is real,
even though they don't even know

1169
00:57:04,240 --> 00:57:07,040
your real name, the bond is
real.

1170
00:57:07,760 --> 00:57:10,360
They will help you out and, and
get what you want.

1171
00:57:10,360 --> 00:57:14,560
So but the the the caveat is you
must always deliver.

1172
00:57:15,400 --> 00:57:17,680
Yeah, I was going to ask you,
does that feel, Does that feel

1173
00:57:18,080 --> 00:57:19,600
manipulative?
Dare I say that word?

1174
00:57:19,600 --> 00:57:21,320
But does it because you've got a
goal?

1175
00:57:21,400 --> 00:57:25,320
Yeah, it's a degree.
But the The thing is, is once

1176
00:57:25,320 --> 00:57:28,280
you've found out what motivates
that person, and it could be any

1177
00:57:28,280 --> 00:57:31,360
number of thing, it could be
their child might need health

1178
00:57:31,360 --> 00:57:33,200
care that they can't get or
afford.

1179
00:57:33,480 --> 00:57:37,240
They might just purely be greed
and money, you know, it could be

1180
00:57:37,240 --> 00:57:38,880
any number of things, but you
must deliver.

1181
00:57:38,880 --> 00:57:41,520
Because once you've kind of made
that promise, you know, whether

1182
00:57:41,520 --> 00:57:44,640
it's a British passports and
citizenship or whatever it is,

1183
00:57:44,920 --> 00:57:49,120
you know that that relationship
is completely ruined if you say,

1184
00:57:49,120 --> 00:57:51,960
if you keep dangling a carrot,
but don't actually ever let them

1185
00:57:51,960 --> 00:57:54,080
get it.
You don't ever let them get it,

1186
00:57:55,120 --> 00:57:58,640
OK.
You know, with Behave learning

1187
00:57:58,640 --> 00:58:04,120
about behaviour, do you think I
mean most, do you think most

1188
00:58:04,120 --> 00:58:07,800
people are good at detecting
behaviour patterns in others?

1189
00:58:07,800 --> 00:58:11,600
Do you think that they're aware
most majority or not really?

1190
00:58:12,440 --> 00:58:15,200
The majority of people are
without knowing.

1191
00:58:15,200 --> 00:58:16,920
It's more of a subconscious
level because.

1192
00:58:17,000 --> 00:58:18,600
Right.
So they are actually, yeah.

1193
00:58:19,040 --> 00:58:25,360
It's one of those things where
if you ask, people who have the

1194
00:58:25,360 --> 00:58:27,360
answer to something in
hindsight, will turn around and

1195
00:58:27,360 --> 00:58:29,120
say, I knew something was wrong.
I knew something was off.

1196
00:58:29,160 --> 00:58:31,640
I knew they'll always say
afterwards, I couldn't quite

1197
00:58:31,640 --> 00:58:33,720
tell what it was, but I knew
there was something wrong about

1198
00:58:33,720 --> 00:58:36,080
that person or wrong about what
he said, or I knew they were

1199
00:58:36,080 --> 00:58:36,680
lying.
Yeah.

1200
00:58:36,840 --> 00:58:40,480
So they, they, they do know,
even if they don't know how they

1201
00:58:40,480 --> 00:58:43,040
know the majority of the time
they get a good feeling that

1202
00:58:43,040 --> 00:58:46,200
says something's not right.
So they might not know what it

1203
00:58:46,200 --> 00:58:49,160
is or exactly what they're
looking for, but they do know.

1204
00:58:49,200 --> 00:58:51,480
They have seen it.
But also then it might be even

1205
00:58:51,480 --> 00:58:55,360
another layer because you might,
you might not want to be talking

1206
00:58:55,360 --> 00:58:57,080
about something or something
happened and made you

1207
00:58:57,080 --> 00:59:00,080
uncomfortable.
Then you know that they might

1208
00:59:00,080 --> 00:59:03,760
know and they detect.
And then then you know that they

1209
00:59:03,760 --> 00:59:05,200
know.
And then they know that you know

1210
00:59:05,200 --> 00:59:06,800
that they know.
And then.

1211
00:59:06,800 --> 00:59:08,360
Yeah.
Spirals, yeah.

1212
00:59:08,680 --> 00:59:11,560
Although I don't know, that's
why I'm asking, because I I

1213
00:59:11,560 --> 00:59:14,480
sometimes do wonder how aware
people.

1214
00:59:14,480 --> 00:59:16,480
But you say that distinctively,
yeah.

1215
00:59:17,000 --> 00:59:20,640
You, you, if somebody's very
nervous to talk to somebody

1216
00:59:20,640 --> 00:59:24,520
about a particular topic and you
know, they, they need to

1217
00:59:24,520 --> 00:59:28,680
approach that person, sometimes
they can, you know, kind of give

1218
00:59:28,680 --> 00:59:31,720
off that feeling themselves.
And, and you know what I'm

1219
00:59:31,720 --> 00:59:33,280
saying to you about, you know,
if you look for something,

1220
00:59:33,280 --> 00:59:35,880
you'll find it.
And therefore they can convince

1221
00:59:35,880 --> 00:59:38,600
themselves sometimes that there
is something there when there

1222
00:59:38,600 --> 00:59:41,320
wasn't, you know, because of
that what they are projecting

1223
00:59:41,320 --> 00:59:45,240
themselves.
OK, So a lot of takeaways from

1224
00:59:45,240 --> 00:59:48,080
this.
I think the, the thing that it's

1225
00:59:48,080 --> 00:59:51,720
such an all, there's two very
easy things for me to to take

1226
00:59:51,720 --> 00:59:55,040
away from this, this cattiness
of the mouse and the, the, the

1227
00:59:55,040 --> 00:59:59,040
prey, you know, animals, the
meerkats, all of those guys, the

1228
00:59:59,040 --> 01:00:01,680
way that they behave.
It is, it is pretty obvious.

1229
01:00:03,040 --> 01:00:05,440
And then the other one is the
breathing thing to help.

1230
01:00:06,440 --> 01:00:08,800
But also I'll just take the
whole animal Kingdom.

1231
01:00:08,800 --> 01:00:11,040
I'm going to go back to I find
this a fascinating thing, but

1232
01:00:11,040 --> 01:00:13,080
you know how?
Like you were saying, like the

1233
01:00:13,080 --> 01:00:15,720
lions and they walk and they've
got the paws and they're all

1234
01:00:15,720 --> 01:00:18,280
like this and the cheetah just
doesn't have to prove itself.

1235
01:00:18,280 --> 01:00:21,560
But when it wants to run, it
will just and it's it's run.

1236
01:00:21,960 --> 01:00:27,480
But then don't you think like
that sometimes humans, that's

1237
01:00:27,560 --> 01:00:30,600
going to sound really weird.
I'm going to just just bear with

1238
01:00:30,600 --> 01:00:32,560
me.
But I almost think like, you

1239
01:00:32,560 --> 01:00:34,960
know, in nature, you have like
symbiotic relationships where

1240
01:00:34,960 --> 01:00:37,800
you might have a tree and then
it's got a plant that grows on

1241
01:00:37,800 --> 01:00:38,880
it.
And then that plant would

1242
01:00:38,920 --> 01:00:40,400
otherwise never be able to get
the light.

1243
01:00:40,680 --> 01:00:42,680
So it grows with a tree.
And if it's symbiotic, it

1244
01:00:42,680 --> 01:00:44,560
doesn't hurt the tree.
The tree is happy.

1245
01:00:44,560 --> 01:00:46,440
You know, you have those little
fish that swim with sharks and

1246
01:00:46,440 --> 01:00:49,080
they clean their teeth and that
kind of symbiotic relation.

1247
01:00:49,080 --> 01:00:51,600
And then you've got the
parasitic relationships and then

1248
01:00:51,600 --> 01:00:54,880
the ones that, you know, viruses
and those, but then they might

1249
01:00:54,880 --> 01:00:57,880
get too clever and then they
land up, killing their, they're

1250
01:00:57,880 --> 01:01:01,520
too aggressive and then end up
destroying their, their source.

1251
01:01:03,240 --> 01:01:05,440
And then you have the
chameleons, you know, the ones

1252
01:01:05,440 --> 01:01:07,600
that then they change and they
can be whatever you want them to

1253
01:01:07,640 --> 01:01:11,840
be.
I just think there's so many of

1254
01:01:12,040 --> 01:01:13,800
like our personalities, our
behavior.

1255
01:01:13,800 --> 01:01:16,960
And I sometimes look, and I know
this isn't going to sound crazy.

1256
01:01:17,400 --> 01:01:21,320
So I think you're a chameleon,
you're a parrot, you're a

1257
01:01:21,320 --> 01:01:25,120
cheater, you know, and I sort
of, can I say what I think I am.

1258
01:01:25,400 --> 01:01:26,200
Yeah, girlfriend.
What?

1259
01:01:27,240 --> 01:01:30,440
And I kind of think like I'm the
lioness, you know?

1260
01:01:31,720 --> 01:01:33,760
I sometimes think of myself like
it because then I like my

1261
01:01:33,760 --> 01:01:35,120
little.
I'm protective.

1262
01:01:35,280 --> 01:01:37,800
Yeah, fiercely protective.
But I also like to hunt.

1263
01:01:38,320 --> 01:01:40,480
You know, the lion will defend
its territory, but I like to

1264
01:01:40,880 --> 01:01:43,040
hunt.
So I sort of think of myself

1265
01:01:43,040 --> 01:01:45,200
like that.
But yeah, we put silly things in

1266
01:01:45,280 --> 01:01:46,520
it.
But what do you think?

1267
01:01:46,880 --> 01:01:48,200
Yeah.
So I think you're right.

1268
01:01:48,200 --> 01:01:50,960
I mean, if if you look at the
fact that the the the lioness

1269
01:01:51,680 --> 01:01:55,160
primarily above all in anything
else, it's about looking after

1270
01:01:55,160 --> 01:01:57,000
the Cubs.
So that's the first.

1271
01:01:57,040 --> 01:02:00,400
Thing totally.
It's the one that that goes with

1272
01:02:00,400 --> 01:02:04,000
with something, but that I could
tell you had something that you

1273
01:02:04,000 --> 01:02:05,960
were holding back then from when
I said that I'm not going to,

1274
01:02:05,960 --> 01:02:06,680
I'm not going.
To take.

1275
01:02:08,240 --> 01:02:09,400
It.
Come on, come on, come on.

1276
01:02:09,400 --> 01:02:12,080
So let's let's let's.
Let's check.

1277
01:02:12,200 --> 01:02:14,200
Yeah.
So when, when when you spoke

1278
01:02:14,200 --> 01:02:16,920
just.
And yeah, when I said to you

1279
01:02:16,920 --> 01:02:18,760
about like kind of.
I'm not really nude.

1280
01:02:18,760 --> 01:02:20,120
Sometimes there's something that
happens.

1281
01:02:20,160 --> 01:02:21,200
Yeah.
Yeah, it does stand out.

1282
01:02:21,280 --> 01:02:23,360
Yeah.
So when I said about protecting

1283
01:02:23,360 --> 01:02:26,160
the cousin, you went, yeah, and
that's kind of compressed lip

1284
01:02:26,160 --> 01:02:29,040
for a minute that.
Well, for a moment that is

1285
01:02:29,040 --> 01:02:31,360
generally when somebody agrees
with you, but they're holding

1286
01:02:31,360 --> 01:02:33,480
something back.
So it might be truthful.

1287
01:02:33,480 --> 01:02:35,880
You're totally right.
You're totally right.

1288
01:02:35,880 --> 01:02:39,280
Because I'll tell you something,
I walked off The Apprentice

1289
01:02:39,760 --> 01:02:44,080
publicly in front of and I am
aware that this is a platformer

1290
01:02:44,080 --> 01:02:49,840
stage and I walked off.
I didn't like the whole process.

1291
01:02:50,240 --> 01:02:54,280
You know, it wasn't for me.
And I wasn't able to speak to my

1292
01:02:54,280 --> 01:02:56,440
family in the way that I wanted
to.

1293
01:02:57,080 --> 01:03:03,680
And I am not going to do things
for my career at the expense of

1294
01:03:03,680 --> 01:03:06,480
my children.
That's just not going to work,

1295
01:03:06,480 --> 01:03:09,240
you know?
And I came out publicly saying

1296
01:03:09,240 --> 01:03:14,720
this and it was a big second.
It's a very difficult thing to

1297
01:03:14,720 --> 01:03:18,400
get over, you know, saying
something like this in public

1298
01:03:18,400 --> 01:03:19,920
and then you judged and
whatever.

1299
01:03:19,920 --> 01:03:22,360
But also at the same time, I am
like that.

1300
01:03:22,360 --> 01:03:26,680
That's just how I work.
And I am a mummy cub and I

1301
01:03:26,680 --> 01:03:30,240
protect my cublings and and now
that they're growing up and

1302
01:03:30,240 --> 01:03:31,640
everything, it changes things
for me.

1303
01:03:31,640 --> 01:03:37,600
But yeah, that's so, you know,
you've you've unpacked quite a

1304
01:03:38,080 --> 01:03:40,880
especially that it was so public
a thing in my life.

1305
01:03:40,880 --> 01:03:43,360
That was a sole point.
Like it wasn't, you know, it

1306
01:03:43,360 --> 01:03:46,520
wasn't an easy thing.
Sorry, didn't mean to, didn't

1307
01:03:46,520 --> 01:03:48,680
mean.
To no, I'm glad you did, because

1308
01:03:48,760 --> 01:03:50,920
it's just you do.
It's correct, you know.

1309
01:03:51,360 --> 01:03:54,440
So sometimes, like I said, I
don't usually watch people and

1310
01:03:54,440 --> 01:03:56,480
assess them, but sometimes, you
know, I will.

1311
01:03:56,480 --> 01:03:57,960
Spot the kids.
Oh, hang on that.

1312
01:03:58,160 --> 01:04:01,920
Yeah, that that was a little
indication and, you know, I saw

1313
01:04:01,960 --> 01:04:03,200
that.
But yeah, you know, the the

1314
01:04:03,200 --> 01:04:06,640
whole kind of looking after the
Cubs, it is, you know, like a

1315
01:04:06,640 --> 01:04:10,920
primary objective for a lioness.
But then the hunting side of it

1316
01:04:10,920 --> 01:04:14,760
as well is also something that
you've got that that is

1317
01:04:15,160 --> 01:04:17,360
providing for the Cubs as well
as yourself, keeping yourself

1318
01:04:17,360 --> 01:04:19,200
sustained.
And then you've also got the

1319
01:04:19,200 --> 01:04:20,960
fact that it's the defence as
well.

1320
01:04:21,200 --> 01:04:26,080
So, but what I can say is that
there is also a pack and there

1321
01:04:26,080 --> 01:04:29,560
are other people in the pack
that you have a very select few

1322
01:04:29,880 --> 01:04:32,760
kind of friends or associates
that you know.

1323
01:04:32,920 --> 01:04:35,480
There is a pack and I'm fiercely
protective of the pack.

1324
01:04:35,760 --> 01:04:39,680
And there's also the hunt is so
much fun, you know?

1325
01:04:39,880 --> 01:04:40,960
Yeah.
Yeah.

1326
01:04:40,960 --> 01:04:42,160
And I think that's why you like
this.

1327
01:04:42,160 --> 01:04:45,200
I think you like finding guests,
different guests and exciting

1328
01:04:45,200 --> 01:04:48,600
guests of you know, kind of who
who can I have on who's going to

1329
01:04:48,600 --> 01:04:51,800
really kind of and you won't.
Believe this, you know, but I've

1330
01:04:51,800 --> 01:04:55,440
got a team that that do the, the
outreach thing and I, I, I

1331
01:04:55,440 --> 01:04:58,040
direct them very carefully about
what I want and whatever.

1332
01:04:58,760 --> 01:05:01,640
And, and when I originally got
this team, they would, they

1333
01:05:01,640 --> 01:05:04,800
would do a LinkedIn outreach.
It was very, very corporate.

1334
01:05:04,800 --> 01:05:07,800
They've never done podcasting in
this way with these kind of

1335
01:05:07,800 --> 01:05:11,320
guests and it was very serious
very this and I had to take them

1336
01:05:11,320 --> 01:05:14,800
from doing that and train them
and I said, listen, you are

1337
01:05:15,320 --> 01:05:20,080
going hunting.
That is you need to bring home

1338
01:05:20,800 --> 01:05:25,280
the guests that are like this.
That is the goal, you know, And

1339
01:05:25,280 --> 01:05:28,320
when I sort of put it into the
head, so it's always like, I

1340
01:05:28,320 --> 01:05:31,120
suppose you become what you
think you are.

1341
01:05:31,320 --> 01:05:35,120
What animal would you be then?
Me I I have an affinity with

1342
01:05:35,160 --> 01:05:38,200
wolves for some reason.
I love wolves.

1343
01:05:38,200 --> 01:05:40,680
I was born in wolves.
Just stick wonderful pictures.

1344
01:05:40,800 --> 01:05:43,640
That was probably all originated
because the local football team

1345
01:05:43,640 --> 01:05:44,760
being wolves and that kind of
thing.

1346
01:05:44,760 --> 01:05:48,000
But I've always just had this
real kind of fascination with

1347
01:05:48,000 --> 01:05:49,920
wolves.
Now, whether it's the the kind

1348
01:05:49,920 --> 01:05:54,640
of lone wolf kind of, you know,
persona or what, I don't know.

1349
01:05:54,640 --> 01:05:58,840
But yeah, it's just it's always
been something that I've had

1350
01:05:58,840 --> 01:06:00,600
this in my mind for many, many
years.

1351
01:06:00,920 --> 01:06:04,000
The lion might be the king of
the jungle, but the lion will

1352
01:06:04,000 --> 01:06:06,000
still be trained in the circus
and the wolf won't.

1353
01:06:07,280 --> 01:06:09,640
And that's why I kind of like
the the wolf.

1354
01:06:10,480 --> 01:06:13,600
And on that note, thank you so
much.

1355
01:06:13,600 --> 01:06:18,480
This has been a like mind I
can't even describe like a mind

1356
01:06:18,480 --> 01:06:23,560
expansion exercise, you know,
of, of self-awareness of it's

1357
01:06:23,600 --> 01:06:25,760
just interesting.
I find all of these topics and

1358
01:06:25,760 --> 01:06:28,400
I'm going to be, oh, thank you,
reading your books.

1359
01:06:28,800 --> 01:06:32,040
Well, hope and find it
beneficial and yeah.

1360
01:06:32,280 --> 01:06:35,040
How could they not?
Well, if they want to know more

1361
01:06:35,040 --> 01:06:37,400
about if you don't mind me doing
a quick plug, then that'd.

1362
01:06:37,400 --> 01:06:39,040
Be great, go for it.
Plug plug actually.

1363
01:06:39,040 --> 01:06:43,280
Doing for the first time ever.
Yeah, I'm doing spy intelligence

1364
01:06:43,280 --> 01:06:47,000
officer training from all the
world's leading agencies.

1365
01:06:47,080 --> 01:06:48,560
What does that mean?
What is that?

1366
01:06:48,560 --> 01:06:51,320
So it's the psychological
training given to intelligence

1367
01:06:51,320 --> 01:06:53,840
officers with everything from
mental resilience right up to

1368
01:06:53,840 --> 01:06:56,280
strategic thinking.
So all the different kind of,

1369
01:06:56,280 --> 01:06:58,920
and I hate to use the term
thinking outside the box, but

1370
01:06:58,920 --> 01:07:02,280
that that kind of thinking
outside the box, the, the whole

1371
01:07:02,400 --> 01:07:07,840
not, not just mental resilience,
but the kind of the, the way an

1372
01:07:07,840 --> 01:07:11,000
intelligence officer is trained
to think differently to most

1373
01:07:11,000 --> 01:07:12,960
other people.
We've got all the world's

1374
01:07:12,960 --> 01:07:15,640
leading intelligence agencies
and military guys coming in.

1375
01:07:15,640 --> 01:07:18,760
CIA, MI 6, KGB, Mossag.
We've got the.

1376
01:07:18,760 --> 01:07:21,080
Local.
First time this has ever

1377
01:07:21,080 --> 01:07:25,160
happened coming down in Dorset
in an army barracks that we've

1378
01:07:25,160 --> 01:07:28,200
had for a couple of days and we
we've got the tickets on sale.

1379
01:07:28,200 --> 01:07:30,880
In an army barracks, literally.
That's cool.

1380
01:07:30,880 --> 01:07:31,640
That's.
Really nice.

1381
01:07:31,640 --> 01:07:34,240
Yeah, we've got some brilliant
guest speakers coming in and

1382
01:07:34,240 --> 01:07:37,000
this training has never been
offered to the public before.

1383
01:07:37,040 --> 01:07:38,800
I don't know if it's ever going
to be offered again.

1384
01:07:38,800 --> 01:07:41,120
It depends on the response.
We've got some brilliant

1385
01:07:41,120 --> 01:07:43,000
exhibitors coming down and
showing some of the how.

1386
01:07:43,000 --> 01:07:44,120
Many days is it?
How does?

1387
01:07:44,120 --> 01:07:47,840
Only over 2 days.
It's 2 full days but. 27th and

1388
01:07:47,840 --> 01:07:50,840
28th of October. 27th and 28th
of October.

1389
01:07:50,840 --> 01:07:52,240
Yeah.
And this has never been done

1390
01:07:52,240 --> 01:07:54,520
before, so I'm really hoping
that it goes well.

1391
01:07:54,520 --> 01:07:57,840
And yeah, we'll, we'll see
whether the people like it or

1392
01:07:57,840 --> 01:07:59,480
not.
On the other hand, it might be

1393
01:07:59,480 --> 01:08:01,360
down to the Home Office that
might come down and say you're

1394
01:08:01,360 --> 01:08:03,920
not allowed to do that again.
Yeah, that's, I say, how much do

1395
01:08:03,920 --> 01:08:06,720
you want everyone to learn?
But that's a fascinating thing.

1396
01:08:06,720 --> 01:08:08,200
It sounds really good.
I'm going to look into it.

1397
01:08:08,200 --> 01:08:08,680
Oh.
Brilliant.

1398
01:08:08,680 --> 01:08:09,960
Thank you.
Well, the website is

1399
01:08:09,960 --> 01:08:14,680
www.spyq.co.uk.
Brilliant.

1400
01:08:15,200 --> 01:08:16,240
Thank you.
Thank you so much.

1401
01:08:16,240 --> 01:08:16,760
Thank you.

Gavin Stone Profile Photo

Author / Intelligence Officer

Gavin Stone is a former intelligence officer and recognized expert in human behavior, strategic communications, and body language. His career started with sensitive intelligence assignments that required him to master the art of deeply understanding and influencing individuals for state objectives. Today, he applies these unique psychological skills in boardrooms, consulting for CEOs and governments on everything from internal team dynamics to competitive intelligence. He is also a prolific author and the founder of SPYQ, a training program making elite intelligence officer psychological training accessible to the public.